https://daeyoungkim.info daeyoungkim.info Sun, 14 Jul 2024 22:44:28 +0000 https://daeyoungkim.info en https://daeyoungkim.info/Home Fri, 02 Jul 2021 21:29:27 +0000 daeyoungkim.info https://daeyoungkim.info/Home &nbsp; Dae Young Kim <img width="30" height="30" width_o="30" height_o="30" data-src="https://freight.cargo.site/t/original/i/81d344ffbe45813b3b5a722d70ab4727e914e4f065fb7b70a8cfa8acbf04877a/eyeballs.svg" data-mid="199044586" border="0" data-scale="100" data-no-zoom alt="#eye" data-caption="#eye" src="https://freight.cargo.site/w/30/i/81d344ffbe45813b3b5a722d70ab4727e914e4f065fb7b70a8cfa8acbf04877a/eyeballs.svg" /><img width="30" height="30" width_o="30" height_o="30" data-src="https://freight.cargo.site/t/original/i/81d344ffbe45813b3b5a722d70ab4727e914e4f065fb7b70a8cfa8acbf04877a/eyeballs.svg" data-mid="199044586" border="0" data-no-zoom alt="#eye" data-caption="#eye" src="https://freight.cargo.site/w/30/i/81d344ffbe45813b3b5a722d70ab4727e914e4f065fb7b70a8cfa8acbf04877a/eyeballs.svg" /> an Artist, Writer &amp; Designer Creating impactful day-to-day experiences - always learning, a work in progress. I’m currently based in New York 🗽, designing enterprise experiences for Risk Management at Capital One. <img width="1681" height="2259" width_o="1681" height_o="2259" data-src="https://freight.cargo.site/t/original/i/6bf7f785181b06836af1402651120f1e683d34fe3b477c4ce8ae356f3d537cac/Frame-12735.png" data-mid="200041521" border="0" data-scale="61" src="https://freight.cargo.site/w/1000/i/6bf7f785181b06836af1402651120f1e683d34fe3b477c4ce8ae356f3d537cac/Frame-12735.png" /> Recent Works&nbsp;<img width="383" height="480" width_o="383" height_o="480" data-src="https://freight.cargo.site/t/original/i/ccf9fe1b754082ef7fc911161b53a4981ebb29093bd2f4edc6fe19de5559d40f/XOsX.gif" data-mid="199711390" border="0" data-scale="6" src="https://freight.cargo.site/w/383/i/ccf9fe1b754082ef7fc911161b53a4981ebb29093bd2f4edc6fe19de5559d40f/XOsX.gif" /> Single Source of Truth Workspace Tool in Dell Technologies Productivity tool to optimize the workspace experience within Global engineering organization. Product Design Case Study (Web App) View Work 🔎️ <img width="3600" height="2700" width_o="3600" height_o="2700" data-src="https://freight.cargo.site/t/original/i/8612b123d20648b0f546b3149348ac3c75ff83688888b7f5f624c894468bb239/thumbnail.png" data-mid="214636703" border="0" src="https://freight.cargo.site/w/1000/i/8612b123d20648b0f546b3149348ac3c75ff83688888b7f5f624c894468bb239/thumbnail.png" /> Searching Experience in Digital Workspace User-centric Search experience that brought user trust and eventually built a design-centralized culture in the product team. Product Design Case Study (Feature) View Work 🔎️ <img width="6144" height="4608" width_o="6144" height_o="4608" data-src="https://freight.cargo.site/t/original/i/91033e4e98784f2b923b65c3ef9810aa4ac6dc47312f62c1f55f855e75d56471/Frame-12819.png" data-mid="209150543" border="0" src="https://freight.cargo.site/w/1000/i/91033e4e98784f2b923b65c3ef9810aa4ac6dc47312f62c1f55f855e75d56471/Frame-12819.png" /> Avoiding Bias in User Research Recognizing and avoiding cognitive biases, which impact the quality of user research and the objectivity of design decisions.Medium Article on UX Planet Read Article 📖 <img width="5692" height="3200" width_o="5692" height_o="3200" data-src="https://freight.cargo.site/t/original/i/f8e3d8b2dddd240e4bafa530c4b6bb31a2fec24113f7b0715ea0ab2e7892377f/01-Avoiding-Bias-in-User-Research.png" data-mid="198593092" border="0" src="https://freight.cargo.site/w/1000/i/f8e3d8b2dddd240e4bafa530c4b6bb31a2fec24113f7b0715ea0ab2e7892377f/01-Avoiding-Bias-in-User-Research.png" /> Insa: Social Media Private social media app to make staying connected effortless. Product Design Case Study View Work 🔎️ <img width="4800" height="3600" width_o="4800" height_o="3600" data-src="https://freight.cargo.site/t/original/i/f3b94fcb1c256b1091e5a01f108c0c3062470886ab0d3eca330a317a8601c9a0/thumb.png" data-mid="170921272" border="0" src="https://freight.cargo.site/w/1000/i/f3b94fcb1c256b1091e5a01f108c0c3062470886ab0d3eca330a317a8601c9a0/thumb.png" /> https://daeyoungkim.info/Design Wed, 17 Jan 2024 02:35:09 +0000 daeyoungkim.info https://daeyoungkim.info/Design All Design Works&nbsp;🎈️ With an interest in making a positive impact that matters, I design to create kind and friendly everyday experiences for the users.&nbsp; <img width="3600" height="2700" width_o="3600" height_o="2700" data-src="https://freight.cargo.site/t/original/i/8612b123d20648b0f546b3149348ac3c75ff83688888b7f5f624c894468bb239/thumbnail.png" data-mid="214636712" border="0" src="https://freight.cargo.site/w/1000/i/8612b123d20648b0f546b3149348ac3c75ff83688888b7f5f624c894468bb239/thumbnail.png" /> Single Source of Truth Workspace Tool in Dell Technologies Productivity tool to optimize the workspace experience within Global engineering organization. View Work 🔎️ <img width="6144" height="4608" width_o="6144" height_o="4608" data-src="https://freight.cargo.site/t/original/i/bab277a0263557d461d4ad88d8af9e97d4c1f021de4b6ccc3d6b40659f15096f/Frame-12819.png" data-mid="209150293" border="0" src="https://freight.cargo.site/w/1000/i/bab277a0263557d461d4ad88d8af9e97d4c1f021de4b6ccc3d6b40659f15096f/Frame-12819.png" /> Searching Experience in Dell’s Engineering Workspace User-centric Search experience&nbsp;that brought user trust and eventually built a design-centralized culture in the product team. View Work 🔎️ <img width="4800" height="3600" width_o="4800" height_o="3600" data-src="https://freight.cargo.site/t/original/i/f3b94fcb1c256b1091e5a01f108c0c3062470886ab0d3eca330a317a8601c9a0/thumb.png" data-mid="201970201" border="0" alt="&quot;Insa&quot;: Private social media app to make staying connected effortless." data-caption="&quot;Insa&quot;: Private social media app to make staying connected effortless." src="https://freight.cargo.site/w/1000/i/f3b94fcb1c256b1091e5a01f108c0c3062470886ab0d3eca330a317a8601c9a0/thumb.png" /> Insa: Social Media Private social media app to make staying connected effortless. View Work 🔎️ <img width="2401" height="1800" width_o="2401" height_o="1800" data-src="https://freight.cargo.site/t/original/i/8d204439ee044afd738a11f627962c94bb1e38951c23ae4abffce3511362f9ae/Frame-74.png" data-mid="201970202" border="0" src="https://freight.cargo.site/w/1000/i/8d204439ee044afd738a11f627962c94bb1e38951c23ae4abffce3511362f9ae/Frame-74.png" /> NYC Park Foraging Guide Re-establishing Human - Nature relationships with a little help of digital tools. View Work 🔎️ <img width="4800" height="3600" width_o="4800" height_o="3600" data-src="https://freight.cargo.site/t/original/i/e69e9f1947092278c12eb01ae112f008f2d4b7e10970ff9f2369dccad81250bb/Frame-47.png" data-mid="201970205" border="0" src="https://freight.cargo.site/w/1000/i/e69e9f1947092278c12eb01ae112f008f2d4b7e10970ff9f2369dccad81250bb/Frame-47.png" /> For Your ReferenceConsolidated and centralized Art Newsletter and forum at hand. View Work 🔎️ <img width="4800" height="3600" width_o="4800" height_o="3600" data-src="https://freight.cargo.site/t/original/i/4cd94021e1a42343497950ee04470e4cf902b6f994dda262dd6d8f9b171aaf3a/Frame-4.png" data-mid="201970204" border="0" src="https://freight.cargo.site/w/1000/i/4cd94021e1a42343497950ee04470e4cf902b6f994dda262dd6d8f9b171aaf3a/Frame-4.png" /> TermedGame of data privacy and digital consent to bring a healthier online presence. View Work 🔎️ https://daeyoungkim.info/Arts Tue, 05 Dec 2023 05:42:43 +0000 daeyoungkim.info https://daeyoungkim.info/Arts Creative Storytelling &amp; Arts 🎨&nbsp; I tell stories on the world around us through interdiciplinary practice which invites the audience to participate in the experiential works. <img width="1200" height="900" width_o="1200" height_o="900" data-src="https://freight.cargo.site/t/original/i/945a02150cd6e068b487e7ec937f146a5c9f3d8d0eb319fa0d1b9d41abf06d5e/Frame-202.png" data-mid="201969300" border="0" src="https://freight.cargo.site/w/1000/i/945a02150cd6e068b487e7ec937f146a5c9f3d8d0eb319fa0d1b9d41abf06d5e/Frame-202.png" /> Believer Web-based, participatory experience for bringing awareness to Media Literacy and our pre-existing biases. View Work︎︎︎ <img width="906" height="680" width_o="906" height_o="680" data-src="https://freight.cargo.site/t/original/i/3fa38e17ed0f76da1e2930b1e3c29f3040fb361d7d5246d4f1ed64681607bef6/ezgif.com-gif-maker-1.gif" data-mid="201969314" border="0" src="https://freight.cargo.site/w/906/i/3fa38e17ed0f76da1e2930b1e3c29f3040fb361d7d5246d4f1ed64681607bef6/ezgif.com-gif-maker-1.gif" /> Snow Crystals Interactive data visualization project on how snow crystals are formed and shaped. View Work︎︎︎ My art is often driven by a sense of wonder. In my sculpture and installation practice,&nbsp;I try to rekindle the imagination and curiosity that shape our unique world. <img width="1199" height="2149" width_o="1199" height_o="2149" data-src="https://freight.cargo.site/t/original/i/d888873e38b65263e038036ee017578651f1a36d560bfa698b5bdb3f12d2ea28/IMG_2326-1.jpg" data-mid="198891667" border="0" alt="Cabinet of Curiosity (Sculpture)" data-caption="Cabinet of Curiosity (Sculpture)" src="https://freight.cargo.site/w/1000/i/d888873e38b65263e038036ee017578651f1a36d560bfa698b5bdb3f12d2ea28/IMG_2326-1.jpg" /> <img width="1600" height="537" width_o="1600" height_o="537" data-src="https://freight.cargo.site/t/original/i/18e36ff2e5c8eeb40aeedc241ff365fcd306deeac96d861eefa88ebd37c0dec3/The-Bench-Kim--Salmon-1.jpg" data-mid="198691038" border="0" alt="Bench (Collaborative Installation Art)" data-caption="Bench (Collaborative Installation Art)" src="https://freight.cargo.site/w/1000/i/18e36ff2e5c8eeb40aeedc241ff365fcd306deeac96d861eefa88ebd37c0dec3/The-Bench-Kim--Salmon-1.jpg" /> <img width="1600" height="1066" width_o="1600" height_o="1066" data-src="https://freight.cargo.site/t/original/i/76692091385594d926aa94eebdf106959331263a13342cee202971f21060ed96/Table-Hamada--Krouse--Han--Kim--Tung-1.jpg" data-mid="198690974" border="0" alt="Hold on Loose (Small works collection - Various Artists)" data-caption="Hold on Loose (Small works collection - Various Artists)" src="https://freight.cargo.site/w/1000/i/76692091385594d926aa94eebdf106959331263a13342cee202971f21060ed96/Table-Hamada--Krouse--Han--Kim--Tung-1.jpg" /> <img width="900" height="1583" width_o="900" height_o="1583" data-src="https://freight.cargo.site/t/original/i/952fc697e7824cd14981317c6feca63ef77a92016418ae24e01ab6d7a3fb628e/Mystery-Box---To-Fill-a-Cauldron-With-No-Bottom.jpg" data-mid="198690573" border="0" alt="Mystery Box: Well (Sculpture)" data-caption="Mystery Box: Well (Sculpture)" src="https://freight.cargo.site/w/900/i/952fc697e7824cd14981317c6feca63ef77a92016418ae24e01ab6d7a3fb628e/Mystery-Box---To-Fill-a-Cauldron-With-No-Bottom.jpg" /> <img width="606" height="920" width_o="606" height_o="920" data-src="https://freight.cargo.site/t/original/i/dd642b16aab53ca930fa610a621ba1c7f6a6f26741863e1dd8cd631b2c4add13/IMG_2940.JPG" data-mid="198690574" border="0" alt="Mystery Box: Red (Sculpture)" data-caption="Mystery Box: Red (Sculpture)" src="https://freight.cargo.site/w/606/i/dd642b16aab53ca930fa610a621ba1c7f6a6f26741863e1dd8cd631b2c4add13/IMG_2940.JPG" /> <img width="3189" height="2208" width_o="3189" height_o="2208" data-src="https://freight.cargo.site/t/original/i/a9952497d5f90baff5b251cfb940afa473477513c76d54a0337c3f182b20fd58/Treasure-Box-1.jpg" data-mid="198690970" border="0" alt="Mystery Box: Chest (Sculpture)" data-caption="Mystery Box: Chest (Sculpture)" src="https://freight.cargo.site/w/1000/i/a9952497d5f90baff5b251cfb940afa473477513c76d54a0337c3f182b20fd58/Treasure-Box-1.jpg" /> <img width="804" height="602" width_o="804" height_o="602" data-src="https://freight.cargo.site/t/original/i/694ca13b89fa631e51671f27799211cac449e9a4f0c4a5d1aa46b27056a26b74/we-could-be-heroes-web-1.png" data-mid="198691052" border="0" alt="We Could Be Heroes (Installation Art)" data-caption="We Could Be Heroes (Installation Art)" src="https://freight.cargo.site/w/804/i/694ca13b89fa631e51671f27799211cac449e9a4f0c4a5d1aa46b27056a26b74/we-could-be-heroes-web-1.png" /> <img width="5100" height="5775" width_o="5100" height_o="5775" data-src="https://freight.cargo.site/t/original/i/48f43b2bf28e9fda064c09143f15eaa2970ccf433ce9efaa3035c37a0603bc9f/Parlor-detail.jpg" data-mid="198690956" border="0" alt="Parlor Room (Installation Art)" data-caption="Parlor Room (Installation Art)" src="https://freight.cargo.site/w/1000/i/48f43b2bf28e9fda064c09143f15eaa2970ccf433ce9efaa3035c37a0603bc9f/Parlor-detail.jpg" /> <img width="2880" height="4320" width_o="2880" height_o="4320" data-src="https://freight.cargo.site/t/original/i/d6709b446690ad46faa3e224811f28600bb1ddd86aeff4478e8a339b8ee4f53c/editted-MysteryBox-Ritual.jpg" data-mid="198690962" border="0" alt="Altarpiece (Sculpture)" data-caption="Altarpiece (Sculpture)" src="https://freight.cargo.site/w/1000/i/d6709b446690ad46faa3e224811f28600bb1ddd86aeff4478e8a339b8ee4f53c/editted-MysteryBox-Ritual.jpg" /> <img width="1772" height="2668" width_o="1772" height_o="2668" data-src="https://freight.cargo.site/t/original/i/e6feb7ac87ee1b02968633e74264786cf57562bf7ef528d2ca4d471e94833948/Mystery-Box---Princess-Piggy.jpg" data-mid="198690575" border="0" alt="Mystery Box: Princess Piggy (Sculpture)" data-caption="Mystery Box: Princess Piggy (Sculpture)" src="https://freight.cargo.site/w/1000/i/e6feb7ac87ee1b02968633e74264786cf57562bf7ef528d2ca4d471e94833948/Mystery-Box---Princess-Piggy.jpg" /> https://daeyoungkim.info/About Sun, 10 Dec 2023 22:49:03 +0000 daeyoungkim.info https://daeyoungkim.info/About <img width="1459" height="1655" width_o="1459" height_o="1655" data-src="https://freight.cargo.site/t/original/i/9670304dd632ac5c6ae4c7aa310f5a5132d6983f470f5926daf8efeba47d6758/IMG_6386-1-1.png" data-mid="199052037" border="0" src="https://freight.cargo.site/w/1000/i/9670304dd632ac5c6ae4c7aa310f5a5132d6983f470f5926daf8efeba47d6758/IMG_6386-1-1.png" /> 👋️Hello there,I’m Dae Young Kim! (And yes, the illustration on the homepage is from this picture&nbsp;😎️) I was born and raised in Seoul, Korea &amp; Tyler, Texas. Now, I’m based in New York, New Jersey area. A Continuous Learner 🔎️ In adapting to different cultures from an early age, I have became observant and curious to my surroundings. I question the everyday experience and imagine how they can be bettered.Communicating and Collaborating for a positive impact 🥂️ I completed my MFA in Design &amp; Technology at Parsons School of Design, and my BFA in Studio Arts at NYU. I am passionate about bringing positive changes through human-centered design, data-driven works, and storytelling. Currently, I’m pursuing opportunities in experience design, art, writing, and other humanities-related works. Linkedin︎︎︎Resume︎︎︎ ︎ daekimdesign@gmail.com Top 5 Skills at-a-Glance <img width="200" height="200" width_o="200" height_o="200" data-src="https://freight.cargo.site/t/original/i/70ba2488e7e9392af2d779cd361aebac9e81e0a7ea09d015a5e0a0589323b396/Group-12.png" data-mid="199052062" border="0" data-no-zoom="true" alt="Design Thinking" data-caption="Design Thinking" src="https://freight.cargo.site/w/200/i/70ba2488e7e9392af2d779cd361aebac9e81e0a7ea09d015a5e0a0589323b396/Group-12.png" /> <img width="200" height="200" width_o="200" height_o="200" data-src="https://freight.cargo.site/t/original/i/bd50ca30c85f1a191af7a498fceaa587e827d83b24289e3f66d9a698be274ac0/Group-16.png" data-mid="199052066" border="0" data-no-zoom="true" alt="UXUI Design" data-caption="UXUI Design" src="https://freight.cargo.site/w/200/i/bd50ca30c85f1a191af7a498fceaa587e827d83b24289e3f66d9a698be274ac0/Group-16.png" /> <img width="200" height="200" width_o="200" height_o="200" data-src="https://freight.cargo.site/t/original/i/d2c0463021322f51b205e7bb448c2643aadf6f2d5e77843834e1bff92ad75049/Group-13.png" data-mid="199052063" border="0" data-no-zoom="true" alt="UX Research" data-caption="UX Research" src="https://freight.cargo.site/w/200/i/d2c0463021322f51b205e7bb448c2643aadf6f2d5e77843834e1bff92ad75049/Group-13.png" /> <img width="200" height="200" width_o="200" height_o="200" data-src="https://freight.cargo.site/t/original/i/df41600f8a3ad2f249b76f1765438440a0ef1708201b25874ae57d23b314720f/Group-14.png" data-mid="199052064" border="0" data-no-zoom="true" alt="Product Strategy" data-caption="Product Strategy" src="https://freight.cargo.site/w/200/i/df41600f8a3ad2f249b76f1765438440a0ef1708201b25874ae57d23b314720f/Group-14.png" /> <img width="200" height="200" width_o="200" height_o="200" data-src="https://freight.cargo.site/t/original/i/09f00ac56792f58c7e44716e0605daf84746dab6099ea53b0cd4f122af407ded/Group-15.png" data-mid="199052065" border="0" data-no-zoom="true" alt="Systems Design" data-caption="Systems Design" src="https://freight.cargo.site/w/200/i/09f00ac56792f58c7e44716e0605daf84746dab6099ea53b0cd4f122af407ded/Group-15.png" /> How I Design Clear and open communication is the key to my design. The key element of my design is a clear understanding of the users and stakeholders so that I can create user-friendly and successful design solutions that meet user needs and align with project goals. This is created when the designers, users, and stakeholders can freely share their opinions. As a product designer, my first goal is to build trust between designers, users, and stakeholders by creating an open environment where anyone can easily ask questions and exchange ideas, preferences, and expectations. Good ideas can come from anyone, from anywhere, and at any time, so why shy away from them?🚀️ Here is a little more about me I enjoy many activities like running, visiting museums, and trying out new bars and restaurants. These days, I’m having fun experimenting and creating new recipes using seasonal ingredients from the market.Aaaaaand, here are some pictures of what I make these days. 😎️Find out more about other things I’m interested in&nbsp;here︎︎︎ <img width="1536" height="1537" width_o="1536" height_o="1537" data-src="https://freight.cargo.site/t/original/i/29e68894f786d2bcd2f6a6eff4fcf4229645bf4373865afbd7182996b05f7c7c/4CE5C371-009C-4577-BA09-431679E2F812.png" data-mid="199052039" border="0" src="https://freight.cargo.site/w/1000/i/29e68894f786d2bcd2f6a6eff4fcf4229645bf4373865afbd7182996b05f7c7c/4CE5C371-009C-4577-BA09-431679E2F812.png" /> <img width="2333" height="1750" width_o="2333" height_o="1750" data-src="https://freight.cargo.site/t/original/i/3591f9a79b35fb66125d1e1bea10b6d13e6132deffd967d79f1859bac04f7c0b/IMG_3516.png" data-mid="199052047" border="0" src="https://freight.cargo.site/w/1000/i/3591f9a79b35fb66125d1e1bea10b6d13e6132deffd967d79f1859bac04f7c0b/IMG_3516.png" /> <img width="1657" height="2208" width_o="1657" height_o="2208" data-src="https://freight.cargo.site/t/original/i/13ecfff6a1e970701ab6fcea061c542ac1931038dc08abaf85a480124d20f59a/IMG_6492.png" data-mid="199052055" border="0" src="https://freight.cargo.site/w/1000/i/13ecfff6a1e970701ab6fcea061c542ac1931038dc08abaf85a480124d20f59a/IMG_6492.png" /> <img width="1749" height="2333" width_o="1749" height_o="2333" data-src="https://freight.cargo.site/t/original/i/db77ef68d2ad24f1f0a821e7d69b3e6dc2f4eb36426ca6f11016bc98430df44b/IMG_2644.png" data-mid="199052044" border="0" src="https://freight.cargo.site/w/1000/i/db77ef68d2ad24f1f0a821e7d69b3e6dc2f4eb36426ca6f11016bc98430df44b/IMG_2644.png" /> <img width="889" height="1185" width_o="889" height_o="1185" data-src="https://freight.cargo.site/t/original/i/5c0341cb707dc9017718150bace5c16b6ede9ac7b553e6fa9d557043f3f18f0d/IMG_6233.png" data-mid="199052053" border="0" src="https://freight.cargo.site/w/889/i/5c0341cb707dc9017718150bace5c16b6ede9ac7b553e6fa9d557043f3f18f0d/IMG_6233.png" /> <img width="1355" height="1807" width_o="1355" height_o="1807" data-src="https://freight.cargo.site/t/original/i/79dc5a8d02f85f921077184b3b0a987b94aa5b33f01251acdce36d050eba81ce/IMG_5990.png" data-mid="199052052" border="0" src="https://freight.cargo.site/w/1000/i/79dc5a8d02f85f921077184b3b0a987b94aa5b33f01251acdce36d050eba81ce/IMG_5990.png" /> https://daeyoungkim.info/Others Sun, 10 Dec 2023 18:55:50 +0000 daeyoungkim.info https://daeyoungkim.info/Others Other 👀️ If you have checked some of my works, you probably have some idea of who I am as a professional. And thank you, for staying interested and stumbling upon this page of random things!&nbsp;🙃️So welcome, here are some other fun things about me such as what I’m doing these days. <img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/3a22b0ef8fb3d35c9ddb7f318e8134c31e54711270c57cf8a6494069d2338d63/4FB4.gif" data-mid="199862619" border="0" data-scale="26" src="https://freight.cargo.site/w/500/i/3a22b0ef8fb3d35c9ddb7f318e8134c31e54711270c57cf8a6494069d2338d63/4FB4.gif" /> What I’m cooking 🍲 I enjoy experimenting and creating new recipes using seasonal ingredients from the market. Aaaaaand, here are some pictures of what I recently made. 😎️ Or you can check my Instagram ︎ <img width="1657" height="2208" width_o="1657" height_o="2208" data-src="https://freight.cargo.site/t/original/i/13ecfff6a1e970701ab6fcea061c542ac1931038dc08abaf85a480124d20f59a/IMG_6492.png" data-mid="199044753" border="0" src="https://freight.cargo.site/w/1000/i/13ecfff6a1e970701ab6fcea061c542ac1931038dc08abaf85a480124d20f59a/IMG_6492.png" /> <img width="1536" height="1537" width_o="1536" height_o="1537" data-src="https://freight.cargo.site/t/original/i/29e68894f786d2bcd2f6a6eff4fcf4229645bf4373865afbd7182996b05f7c7c/4CE5C371-009C-4577-BA09-431679E2F812.png" data-mid="199044737" border="0" src="https://freight.cargo.site/w/1000/i/29e68894f786d2bcd2f6a6eff4fcf4229645bf4373865afbd7182996b05f7c7c/4CE5C371-009C-4577-BA09-431679E2F812.png" /> <img width="889" height="1185" width_o="889" height_o="1185" data-src="https://freight.cargo.site/t/original/i/5c0341cb707dc9017718150bace5c16b6ede9ac7b553e6fa9d557043f3f18f0d/IMG_6233.png" data-mid="199044751" border="0" src="https://freight.cargo.site/w/889/i/5c0341cb707dc9017718150bace5c16b6ede9ac7b553e6fa9d557043f3f18f0d/IMG_6233.png" /> <img width="1189" height="1587" width_o="1189" height_o="1587" data-src="https://freight.cargo.site/t/original/i/6d72c6331fc64f31acaac421d9eabf31fbbcbadb9535c9e19e9825ca2aef4339/IMG_6431.png" data-mid="199044752" border="0" src="https://freight.cargo.site/w/1000/i/6d72c6331fc64f31acaac421d9eabf31fbbcbadb9535c9e19e9825ca2aef4339/IMG_6431.png" /> <img width="833" height="1041" width_o="833" height_o="1041" data-src="https://freight.cargo.site/t/original/i/a04f2b17fef012e3d3e20cb4d3fb91f00fdc09a2031b24448746dc0114a88548/7F651C94-5D6B-45B0-BA1F-15CB4CCFDFA6.png" data-mid="199044739" border="0" src="https://freight.cargo.site/w/833/i/a04f2b17fef012e3d3e20cb4d3fb91f00fdc09a2031b24448746dc0114a88548/7F651C94-5D6B-45B0-BA1F-15CB4CCFDFA6.png" /> <img width="1080" height="1348" width_o="1080" height_o="1348" data-src="https://freight.cargo.site/t/original/i/1d2585a3290c7a29da7e8008ef21b3aad8e1a4b0e6b8b7b4d59fd432e5b0cd67/7D2C3EA8-17E2-4F7A-AB3A-838DC4A8098F.png" data-mid="199044738" border="0" src="https://freight.cargo.site/w/1000/i/1d2585a3290c7a29da7e8008ef21b3aad8e1a4b0e6b8b7b4d59fd432e5b0cd67/7D2C3EA8-17E2-4F7A-AB3A-838DC4A8098F.png" /> <img width="834" height="1042" width_o="834" height_o="1042" data-src="https://freight.cargo.site/t/original/i/8fd88e24367a82cdf931a1db7d5bc8ff7ab9cad25a936f8f08a844b4607cbd0e/CC314871-336F-4248-827B-58E7624697B7.png" data-mid="199044741" border="0" src="https://freight.cargo.site/w/834/i/8fd88e24367a82cdf931a1db7d5bc8ff7ab9cad25a936f8f08a844b4607cbd0e/CC314871-336F-4248-827B-58E7624697B7.png" /> <img width="833" height="1041" width_o="833" height_o="1041" data-src="https://freight.cargo.site/t/original/i/3b0c065d91686dce546d3976540c5d34d63709fb32bb48b15910834d862e4e4b/3964A043-25EB-4FA9-A7EA-841F749E1961.png" data-mid="199044740" border="0" src="https://freight.cargo.site/w/833/i/3b0c065d91686dce546d3976540c5d34d63709fb32bb48b15910834d862e4e4b/3964A043-25EB-4FA9-A7EA-841F749E1961.png" /> <img width="1749" height="2333" width_o="1749" height_o="2333" data-src="https://freight.cargo.site/t/original/i/db77ef68d2ad24f1f0a821e7d69b3e6dc2f4eb36426ca6f11016bc98430df44b/IMG_2644.png" data-mid="199044742" border="0" src="https://freight.cargo.site/w/1000/i/db77ef68d2ad24f1f0a821e7d69b3e6dc2f4eb36426ca6f11016bc98430df44b/IMG_2644.png" /> <img width="1597" height="2131" width_o="1597" height_o="2131" data-src="https://freight.cargo.site/t/original/i/f4cd0d00b2ef3a99f09961d0087dbffb9b3dfc3ec796ad8d6f5cb3df749396b2/IMG_3231.png" data-mid="199044743" border="0" src="https://freight.cargo.site/w/1000/i/f4cd0d00b2ef3a99f09961d0087dbffb9b3dfc3ec796ad8d6f5cb3df749396b2/IMG_3231.png" /> <img width="1660" height="2213" width_o="1660" height_o="2213" data-src="https://freight.cargo.site/t/original/i/acf6cd7604f78c4b65299599272867e6433c7818968b4abf1835ae59d7475caf/IMG_3434.png" data-mid="199044744" border="0" src="https://freight.cargo.site/w/1000/i/acf6cd7604f78c4b65299599272867e6433c7818968b4abf1835ae59d7475caf/IMG_3434.png" /> <img width="2333" height="1750" width_o="2333" height_o="1750" data-src="https://freight.cargo.site/t/original/i/3591f9a79b35fb66125d1e1bea10b6d13e6132deffd967d79f1859bac04f7c0b/IMG_3516.png" data-mid="199044745" border="0" src="https://freight.cargo.site/w/1000/i/3591f9a79b35fb66125d1e1bea10b6d13e6132deffd967d79f1859bac04f7c0b/IMG_3516.png" /> <img width="2329" height="1750" width_o="2329" height_o="1750" data-src="https://freight.cargo.site/t/original/i/41084aa329828531533ba030e4469a74de9ccfad838f280ae6cc151bfbe675e2/IMG_3922.png" data-mid="199044747" border="0" src="https://freight.cargo.site/w/1000/i/41084aa329828531533ba030e4469a74de9ccfad838f280ae6cc151bfbe675e2/IMG_3922.png" /> <img width="1750" height="2333" width_o="1750" height_o="2333" data-src="https://freight.cargo.site/t/original/i/ed66e37098a2dbb1b22d744cc96a5b25e42c7ec2a8882a3cff5f0381dfb0867d/IMG_5886.png" data-mid="199044748" border="0" src="https://freight.cargo.site/w/1000/i/ed66e37098a2dbb1b22d744cc96a5b25e42c7ec2a8882a3cff5f0381dfb0867d/IMG_5886.png" /> <img width="834" height="1041" width_o="834" height_o="1041" data-src="https://freight.cargo.site/t/original/i/72a0853e7d00c27ae8d0afc23668050556be895e6749b431593f569d283422b6/1AA1F724-C8D0-4840-BDD1-47493FB896EF.png" data-mid="199044736" border="0" src="https://freight.cargo.site/w/834/i/72a0853e7d00c27ae8d0afc23668050556be895e6749b431593f569d283422b6/1AA1F724-C8D0-4840-BDD1-47493FB896EF.png" /> <img width="1355" height="1807" width_o="1355" height_o="1807" data-src="https://freight.cargo.site/t/original/i/79dc5a8d02f85f921077184b3b0a987b94aa5b33f01251acdce36d050eba81ce/IMG_5990.png" data-mid="199044750" border="0" src="https://freight.cargo.site/w/1000/i/79dc5a8d02f85f921077184b3b0a987b94aa5b33f01251acdce36d050eba81ce/IMG_5990.png" /> Where I’m running&nbsp;🏃 I go for a run about 3 to 4 times a week, along the Hudson River, either on the Manhattan side or Jersey City side of the river. Currently, I’m not planning on any race but casually training to go a little further, and a little faster at a time. 🏃&nbsp; But then again, I very often get distracted by encountering these sorts of things 🙃️ <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/f16b65140115a364cd363b803b99e4bb7f295af325991cba3c6eef668da4d4cd/IMG_6222.jpg" data-mid="199051713" border="0" src="https://freight.cargo.site/w/1000/i/f16b65140115a364cd363b803b99e4bb7f295af325991cba3c6eef668da4d4cd/IMG_6222.jpg" /> <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/d5f0aee97de3c3b87c97937a8acc88f40c60c1669dafa7e5870aa3d256e74eb1/IMG_4426.jpg" data-mid="199051712" border="0" src="https://freight.cargo.site/w/1000/i/d5f0aee97de3c3b87c97937a8acc88f40c60c1669dafa7e5870aa3d256e74eb1/IMG_4426.jpg" /> <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/730e993a5307b0baa33e780f2d7d041576e54a8a798da05fdb70d486d1464697/IMG_5402.jpg" data-mid="199051715" border="0" src="https://freight.cargo.site/w/1000/i/730e993a5307b0baa33e780f2d7d041576e54a8a798da05fdb70d486d1464697/IMG_5402.jpg" /> What I’m writing&nbsp;✏️ Avoiding Bias in User Research <img width="5692" height="3200" width_o="5692" height_o="3200" data-src="https://freight.cargo.site/t/original/i/f8e3d8b2dddd240e4bafa530c4b6bb31a2fec24113f7b0715ea0ab2e7892377f/01-Avoiding-Bias-in-User-Research.png" data-mid="199044732" border="0" src="https://freight.cargo.site/w/1000/i/f8e3d8b2dddd240e4bafa530c4b6bb31a2fec24113f7b0715ea0ab2e7892377f/01-Avoiding-Bias-in-User-Research.png" /> Communication and clear understanding of the users are the key to my design practices. UXers do this by understanding the users by looking into user data and insights, and taking the user’s perspectives. Piece of cake. Except, not really. I wanted to share my thoughts on common cognitive biases designers may often face and how I prevented myself from being affected by them. Read Article︎︎︎ Some of my resources&nbsp;💡️ I’m an avid believer in growing together by sharing resources. If you have any suggestions, sharing is caring&nbsp;😌️ Listening list&nbsp;📻 The Futur with Chris DoChris Do, host and CEO of The Futur talks about how design and business are not separate entities and shares specific experiences from professional settings. Go to Podcast︎︎︎ Planet Money (NPR)As I grow as a designer, I’m feeling the need to understand the business and economy to understand the world around me better. This short but fun series is on relatable topics from our everyday lives but in a very digestible format. Go to Podcast︎︎︎ Design BetterEli Woolery, Aarron Walter, and guests talk about how contemporary design has evolved and was shaped. This series gives me a wide range of understanding of how tech and design have developed together. Go to Podcast︎︎︎ Reading list&nbsp;📖 Subliminal: How Your Unconscious Mind Rules Your Behavior In this book, Leonard Mlodinow gives numerous real-life cases and studies where our decisions are often affected by the biases we are unconscious of. This book provides a great amount of experiment details and cases which helped me understand the context and have a deep understanding of the matter. (highly recommend getting a hardcopy because the book cover is extra fun) Go to Amazon︎︎︎ When designing, don’t forget the broader contextI think good design’s true value lies in understanding the broader context of the users. As a digital product designer, yes, my design often stays within user’s screens, but the impacts often go beyond such limits and affect the user’s physical world as well. I loved this article because I think it is important for any makers and creators to have a broader vision.Go to Medium︎︎︎ https://daeyoungkim.info/Single-Source-of-Truth-Workspace-Tool-in-Dell-Technologies Sun, 14 Jul 2024 22:44:28 +0000 daeyoungkim.info https://daeyoungkim.info/Single-Source-of-Truth-Workspace-Tool-in-Dell-Technologies <img width="3600" height="2700" width_o="3600" height_o="2700" data-src="https://freight.cargo.site/t/original/i/8612b123d20648b0f546b3149348ac3c75ff83688888b7f5f624c894468bb239/thumbnail.png" data-mid="214630788" border="0" src="https://freight.cargo.site/w/1000/i/8612b123d20648b0f546b3149348ac3c75ff83688888b7f5f624c894468bb239/thumbnail.png" /> Single Source of Truth Workspace Tool in Dell TechnologiesProductivity tool to optimize the workspace experience within Global engineering organization. Overview In the company-wide digital workspace modernization effort, I led the design effort of a new, holistic workspace home the replaces legacy applications and provides centralized process and easy access to information in different services. I defined the product and experience through research and advocated user-centric approach to the product. During the process, I initiated practice of user and process documentation and created application’s structure and behavior which increase workspace efficiency by 43%. Project Goal Lift and shift + redesign of functionsSoft conversion of early adopters Team 12 Cross-functionals + 1 Designer(9 Developers, 2 BAs, 1 PM) Timeline 3 Months duration&nbsp;Launch in late 2022 Users Clear understanding of users’ perspective was the first requirement of design solutioning. Our users are more than their “tasks” I noticed discrepancies between the business northstar and the actual user needs: the product team’s understanding on the users were mainly based on their in-app task, with no focus on their behavior, attitude, and context. Eager to establish clear and shared understanding of the end users, I created end-user persona based on each types of engineer. <img width="2928" height="1296" width_o="2928" height_o="1296" data-src="https://freight.cargo.site/t/original/i/7d22428afb07750ecc367e1649992af3b93af34dac593db9e53b04cdde5458d9/CSE-Persona-WIPL.png" data-mid="214630780" border="0" src="https://freight.cargo.site/w/1000/i/7d22428afb07750ecc367e1649992af3b93af34dac593db9e53b04cdde5458d9/CSE-Persona-WIPL.png" /> <img width="2928" height="1296" width_o="2928" height_o="1296" data-src="https://freight.cargo.site/t/original/i/7d22428afb07750ecc367e1649992af3b93af34dac593db9e53b04cdde5458d9/CSE-Persona-WIPL.png" data-mid="214630780" border="0" src="https://freight.cargo.site/w/1000/i/7d22428afb07750ecc367e1649992af3b93af34dac593db9e53b04cdde5458d9/CSE-Persona-WIPL.png" /> <img width="2928" height="1296" width_o="2928" height_o="1296" data-src="https://freight.cargo.site/t/original/i/42814a38bdcffada78b43bb1e8d11f15a659db42f9a5daac5a2dc4cbff0ff677/CSE-Persona-Dev-eng.png" data-mid="214630777" border="0" src="https://freight.cargo.site/w/1000/i/42814a38bdcffada78b43bb1e8d11f15a659db42f9a5daac5a2dc4cbff0ff677/CSE-Persona-Dev-eng.png" /> <img width="2928" height="1296" width_o="2928" height_o="1296" data-src="https://freight.cargo.site/t/original/i/c427b67e3709f21517e9b6a45a307fae96d95105adab2d1ac602beb96565313b/CSE-Persona-Audit-eng.png" data-mid="214630775" border="0" src="https://freight.cargo.site/w/1000/i/c427b67e3709f21517e9b6a45a307fae96d95105adab2d1ac602beb96565313b/CSE-Persona-Audit-eng.png" /> <img width="2928" height="1287" width_o="2928" height_o="1287" data-src="https://freight.cargo.site/t/original/i/4ac96ccc4618e58fd6ba7a3039918b0825dc573b597f4f2559d14a8a8c800d48/CSE-Persona-OFA-Eng.png" data-mid="214630779" border="0" src="https://freight.cargo.site/w/1000/i/4ac96ccc4618e58fd6ba7a3039918b0825dc573b597f4f2559d14a8a8c800d48/CSE-Persona-OFA-Eng.png" /> <img width="2928" height="1296" width_o="2928" height_o="1296" data-src="https://freight.cargo.site/t/original/i/b9de3a569d1e017d11674c5b6593f8acb28f7d08d391ba56f1029da307ed74b5/CSE-Persona-Img-Val-Eng.png" data-mid="214630778" border="0" src="https://freight.cargo.site/w/1000/i/b9de3a569d1e017d11674c5b6593f8acb28f7d08d391ba56f1029da307ed74b5/CSE-Persona-Img-Val-Eng.png" /> <img width="2928" height="1287" width_o="2928" height_o="1287" data-src="https://freight.cargo.site/t/original/i/70c54dec484d85b16f9fe10482bfe6dc4fe5e88516ae14b93d6d33f64d32150b/CSE-Persona-Connected-Config-eng.png" data-mid="214630776" border="0" src="https://freight.cargo.site/w/1000/i/70c54dec484d85b16f9fe10482bfe6dc4fe5e88516ae14b93d6d33f64d32150b/CSE-Persona-Connected-Config-eng.png" /> User working in a production line Engineers of different roles collaborated in complex engineering order fulfillment process by passing work from one station to the next until the product is ready to be mass-produced. <img width="2360" height="784" width_o="2360" height_o="784" data-src="https://freight.cargo.site/t/original/i/e82cb4efa60183b14b4884658a146c16f69c7614c097e9f62fdca52f37f494c2/Conveyor-belt.png" data-mid="214630774" border="0" data-scale="85" src="https://freight.cargo.site/w/1000/i/e82cb4efa60183b14b4884658a146c16f69c7614c097e9f62fdca52f37f494c2/Conveyor-belt.png" /> Discovery I practiced mixed research methodology to understand user’s process, behaviors, and attitutdes. The research included, but was not limited to, multiple 1:1 user interviews, user shadowing, focus group studies, and contextual inquiries. Siloed digital ecosystem I shadowed 10 end-users to further understand the user’s detailed processes within the service. By mapping out the service blueprint, I was able to not only document a process that did not have a clear, holistic documentation of, but also uncover the complexity that lies within the user’s day-to-day jobs to be done. <img width="800" height="371" width_o="800" height_o="371" data-src="https://freight.cargo.site/t/original/i/dbbccfc03d4e739d51f109fb14911bf4312346357ea8090ddd36ccdb87a33a02/Service-blueprint.gif" data-mid="214630781" border="0" data-no-zoom src="https://freight.cargo.site/w/800/i/dbbccfc03d4e739d51f109fb14911bf4312346357ea8090ddd36ccdb87a33a02/Service-blueprint.gif" /> I discovered a fatal complication of workflow in which users were frequently swivel seating between 20+ in-house and third-party applications throughout their day. This excessive swiveling was due to the disconnection between applications followed by siloed practices within the digital ecosystem. <img width="2580" height="2530" width_o="2580" height_o="2530" data-src="https://freight.cargo.site/t/original/i/20d10353ef47d2da88f3eeaaee812d8cf5560bc77cbe3a15c946f2d8827f5ee9/Different-apps.png" data-mid="214630782" border="0" alt="Different applications used in standard practice" data-caption="Different applications used in standard practice" src="https://freight.cargo.site/w/1000/i/20d10353ef47d2da88f3eeaaee812d8cf5560bc77cbe3a15c946f2d8827f5ee9/Different-apps.png" /> <img width="1266" height="480" width_o="1266" height_o="480" data-src="https://freight.cargo.site/t/original/i/c02d88dc613ff1abfaacfeb0dba5daba3a3dcd4283df0170dc2a168e454ac413/Problem-quote-1.png" data-mid="214630784" border="0" src="https://freight.cargo.site/w/1000/i/c02d88dc613ff1abfaacfeb0dba5daba3a3dcd4283df0170dc2a168e454ac413/Problem-quote-1.png" /><img width="1266" height="480" width_o="1266" height_o="480" data-src="https://freight.cargo.site/t/original/i/d4fa0063f40e3edda7ce3bed8637109a0bac579acb21d33f74c298759739d9c4/Problem-quote-2.png" data-mid="214630783" border="0" src="https://freight.cargo.site/w/1000/i/d4fa0063f40e3edda7ce3bed8637109a0bac579acb21d33f74c298759739d9c4/Problem-quote-2.png" /> Foraging for information In the legacy system, the exhausitive information spreaded piece-by-piece accross different pages were required users to navigating through many pages and going through long scrollings to forage for information specific for their tasks at the moment. The excessive traveling between pages and scrolling caused inefficient economy of movement. <img width="352" height="888" width_o="352" height_o="888" data-src="https://freight.cargo.site/t/original/i/e2d4e2561d163bf3f2eb89cf2f5ecc2ef25f972e44be427f84fa4e2a3eaa5cc2/GPT-menu.png" data-mid="214630791" border="0" src="https://freight.cargo.site/w/352/i/e2d4e2561d163bf3f2eb89cf2f5ecc2ef25f972e44be427f84fa4e2a3eaa5cc2/GPT-menu.png" /> <img width="800" height="862" width_o="800" height_o="862" data-src="https://freight.cargo.site/t/original/i/7107c7a82b339dfdf8f4698ccebc36e8bd81a0d484fe43fe0230e08b5ba35c21/gpt-scroll.gif" data-mid="214630790" border="0" src="https://freight.cargo.site/w/800/i/7107c7a82b339dfdf8f4698ccebc36e8bd81a0d484fe43fe0230e08b5ba35c21/gpt-scroll.gif" /> <img width="800" height="474" width_o="800" height_o="474" data-src="https://freight.cargo.site/t/original/i/ba2ec26931e9868a1cbe68c188687d5bdd128218ff0e79f9ebb742d246c8129e/techspec-scroll.gif" data-mid="214630789" border="0" src="https://freight.cargo.site/w/800/i/ba2ec26931e9868a1cbe68c188687d5bdd128218ff0e79f9ebb742d246c8129e/techspec-scroll.gif" /> Multiple usability issues throughout the service workflow While the legacy applications were technically feasible, they were not easy to use and learn. I have found many usability issues shared among multiple applications. There were 3 main issues that were greatly affecting the workflow efficiency which were: 1. Ambiguous terminologies.Many platforms had different ways to address the same object. Inconsistent terminology and overused accronyms disturbed intuitive use of the tools, setting a high learning curve. <img width="1252" height="1312" width_o="1252" height_o="1312" data-src="https://freight.cargo.site/t/original/i/784f76baebc739c7bcef841f0104bf46f2fe2d5ac80a005a4bc8c42c80fe7027/Group-230.png" data-mid="214630822" border="0" data-scale="56" src="https://freight.cargo.site/w/1000/i/784f76baebc739c7bcef841f0104bf46f2fe2d5ac80a005a4bc8c42c80fe7027/Group-230.png" /> Solution ID = Solution #, Solution Number, SNUM, SI, Solution ID, Project ID Project Number, PN # Development Engineer = PE, Project Engineer, Development Engineer 2. Hard-to-use and incomplete navigation. Cluttered in-app navigations left users disoriented while the links often did not function properly which confused users. <img width="1344" height="1131" width_o="1344" height_o="1131" data-src="https://freight.cargo.site/t/original/i/4f7a9b0e996a3bfe8144fd5d5b52d5ad9d41bb37d624a6f3de23edafa1a2956a/GPT-Nav.png" data-mid="214630792" border="0" src="https://freight.cargo.site/w/1000/i/4f7a9b0e996a3bfe8144fd5d5b52d5ad9d41bb37d624a6f3de23edafa1a2956a/GPT-Nav.png" /> 3. Inconsistent design element.&nbsp; The tools were created prior to Dell Design System and were never updated. The inconsistent UI led to unstandardized communication methods in colors, icons, and interaction patterns.&nbsp; <img width="448" height="369" width_o="448" height_o="369" data-src="https://freight.cargo.site/t/original/i/e1f02abf5fcb9af268e3a093d92121fd51b8c771be1b1797110259f7119b6929/Group-215.png" data-mid="214630798" border="0" src="https://freight.cargo.site/w/448/i/e1f02abf5fcb9af268e3a093d92121fd51b8c771be1b1797110259f7119b6929/Group-215.png" /> <img width="405" height="432" width_o="405" height_o="432" data-src="https://freight.cargo.site/t/original/i/853e47a28e456e965ab0b1af94d1db85f87602171bcd1ab9fded1d958d807724/CS-Engineering-monitor.png" data-mid="214630794" border="0" src="https://freight.cargo.site/w/405/i/853e47a28e456e965ab0b1af94d1db85f87602171bcd1ab9fded1d958d807724/CS-Engineering-monitor.png" /> <img width="779" height="574" width_o="779" height_o="574" data-src="https://freight.cargo.site/t/original/i/bcbb92204437e9a29042938442be9267eb21574a747d7ffd2536df4582b23d48/build-request.png" data-mid="214630793" border="0" src="https://freight.cargo.site/w/779/i/bcbb92204437e9a29042938442be9267eb21574a747d7ffd2536df4582b23d48/build-request.png" /> <img width="772" height="429" width_o="772" height_o="429" data-src="https://freight.cargo.site/t/original/i/1a9d13fb8ec277c97506292fa13c36641d68af89c1735cd3282d64821ea559e8/Group-207.png" data-mid="214630795" border="0" src="https://freight.cargo.site/w/772/i/1a9d13fb8ec277c97506292fa13c36641d68af89c1735cd3282d64821ea559e8/Group-207.png" /> <img width="795" height="396" width_o="795" height_o="396" data-src="https://freight.cargo.site/t/original/i/00051f3907ffd7409ba8b424b9ec4e1dad36a8182de5b1024951d08f6f610cd0/Group-213.png" data-mid="214630796" border="0" src="https://freight.cargo.site/w/795/i/00051f3907ffd7409ba8b424b9ec4e1dad36a8182de5b1024951d08f6f610cd0/Group-213.png" /> <img width="794" height="420" width_o="794" height_o="420" data-src="https://freight.cargo.site/t/original/i/a5cd4cfc7398adda28a1932f20eaf7c26d8cfe45dd5db222bfdb496f46377b28/Group-216.png" data-mid="214630799" border="0" src="https://freight.cargo.site/w/794/i/a5cd4cfc7398adda28a1932f20eaf7c26d8cfe45dd5db222bfdb496f46377b28/Group-216.png" /> Challenge: How can we simplify the service line work experience? (In both macroscopic structure and microscopic interaction perspective) Digital ecosystem: A Single Source Of Truth workspace home Critical information and functions being spreaded accross many locations required users to swivel seat excessively. A single workspace home where data aggregates and is distributed was needed to create a more centralized, consolidated servicing experience for internal users.&nbsp; <img width="1180" height="612" width_o="1180" height_o="612" data-src="https://freight.cargo.site/t/original/i/de5d7a9fe7b37f9a2aeba4100a07b1ffd102e26d52811a4cb06dfeba427ac773/SSOT.png" data-mid="214630801" border="0" data-scale="85" src="https://freight.cargo.site/w/1000/i/de5d7a9fe7b37f9a2aeba4100a07b1ffd102e26d52811a4cb06dfeba427ac773/SSOT.png" /> Practice: Providing what is necessary to those who needs it Individual users required different sets of information and functions based on their roles. In the legacy process, users had to spend time foraging for the materials they need. I hypothesized that providing personalized materials to the users will reduce unecessary use of time. I have put users in 8 groups based on their roles and divided project into multiple tasks providing focused view.&nbsp; <img width="2212" height="1600" width_o="2212" height_o="1600" data-src="https://freight.cargo.site/t/original/i/c3f11aa7f0beda9c0212ffd256fbaa6f61e9a5341e09645f466669ab462cdf21/Providing-what-is-necessary-to-those-who-needs-it.png" data-mid="214630804" border="0" data-scale="85" src="https://freight.cargo.site/w/1000/i/c3f11aa7f0beda9c0212ffd256fbaa6f61e9a5341e09645f466669ab462cdf21/Providing-what-is-necessary-to-those-who-needs-it.png" /> To provide the personalized materials based on each user roles, I had to understand how the users’ minds categorize each pieces of information and which pieces of information are critical per different tasktypes. <img width="2135" height="986" width_o="2135" height_o="986" data-src="https://freight.cargo.site/t/original/i/543aad52664bee5fcab319d90eee70e820713a2845707cff46e0505080ecfe4e/cardsorting.png" data-mid="214630805" border="0" data-scale="85" src="https://freight.cargo.site/w/1000/i/543aad52664bee5fcab319d90eee70e820713a2845707cff46e0505080ecfe4e/cardsorting.png" /> We made decisions to: Have both project and type-specific task details always and easily accessible by users,Group information in modules for clear and easy access (&amp; reusable in dev perspective), Grant “edit” authority to each users based on their roles. Interaction: Improving usability Standardized Communication&nbsp;The visual and descriptic communication were not standardized accross platforms. I redefined colors, iconography, and terminology based on user concensus.&nbsp; Before Mixed terminology per platform <img width="1252" height="1312" width_o="1252" height_o="1312" data-src="https://freight.cargo.site/t/original/i/784f76baebc739c7bcef841f0104bf46f2fe2d5ac80a005a4bc8c42c80fe7027/Group-230.png" data-mid="214630822" border="0" data-scale="67" alt="Mixed terminology per platform" data-caption="Mixed terminology per platform" src="https://freight.cargo.site/w/1000/i/784f76baebc739c7bcef841f0104bf46f2fe2d5ac80a005a4bc8c42c80fe7027/Group-230.png" /> After Standardized terminology <img width="1084" height="1312" width_o="1084" height_o="1312" data-src="https://freight.cargo.site/t/original/i/e256303337c60ffaa31e331d462a58de6d19980f2b367f064af6a0bb3cc3038c/Group-235.png" data-mid="214630826" border="0" data-scale="58" src="https://freight.cargo.site/w/1000/i/e256303337c60ffaa31e331d462a58de6d19980f2b367f064af6a0bb3cc3038c/Group-235.png" /> Unexplained, inappropriate icon uses <img width="788" height="284" width_o="788" height_o="284" data-src="https://freight.cargo.site/t/original/i/7c1565299922fdbf7bd47335fcdcb4a272bce7731a93c7000b2bb1cdc9690bc3/Group-234.png" data-mid="214630825" border="0" data-scale="63" src="https://freight.cargo.site/w/788/i/7c1565299922fdbf7bd47335fcdcb4a272bce7731a93c7000b2bb1cdc9690bc3/Group-234.png" /> Status Icons and colors redefined <img width="796" height="532" width_o="796" height_o="532" data-src="https://freight.cargo.site/t/original/i/8578cef09cd04b5d605fde52b008586cafe40dd3e9a8594105f9bfb7f6e570f6/Group-233.png" data-mid="214630823" border="0" data-scale="63" src="https://freight.cargo.site/w/796/i/8578cef09cd04b5d605fde52b008586cafe40dd3e9a8594105f9bfb7f6e570f6/Group-233.png" /> Unstandardized colors <img width="1128" height="600" width_o="1128" height_o="600" data-src="https://freight.cargo.site/t/original/i/c7130c8bd2e2f83e8b32dc35ee348156d5d4491c264910dc6c1fb0ee36a9db3b/Group-236.png" data-mid="214630828" border="0" data-scale="58" src="https://freight.cargo.site/w/1000/i/c7130c8bd2e2f83e8b32dc35ee348156d5d4491c264910dc6c1fb0ee36a9db3b/Group-236.png" /> Colors standardized <img width="1100" height="480" width_o="1100" height_o="480" data-src="https://freight.cargo.site/t/original/i/e047b9caedcf2c46dcd04947cd7ff46515669c7f185405b7894b77e1f1433c4a/image-103.png" data-mid="214630827" border="0" data-scale="70" src="https://freight.cargo.site/w/1000/i/e047b9caedcf2c46dcd04947cd7ff46515669c7f185405b7894b77e1f1433c4a/image-103.png" /> NavigationIt was difficiult to find desired items in the legacy portal application’s navigation as the list was long, unstructured, and required a lot of scrolling. I have reorganized the navigation items into a more intuitive format that supports the new structure. This change in particular reduced time of navigation to 40%. Before Cluttered without grouping or pattern <img width="1252" height="471" width_o="1252" height_o="471" data-src="https://freight.cargo.site/t/original/i/84a95b842fbe9642603479c14007e23fcef3df3a96b127b8db5487a75f0ded41/Group-219.png" data-mid="214630830" border="0" data-scale="90" src="https://freight.cargo.site/w/1000/i/84a95b842fbe9642603479c14007e23fcef3df3a96b127b8db5487a75f0ded41/Group-219.png" /> After Grouping based on relativity <img width="800" height="378" width_o="800" height_o="378" data-src="https://freight.cargo.site/t/original/i/02d950f4d8b8809aa5ac95b1f2eecec29123eaa3f54e2350df2da0194abc5506/CSEmenu.gif" data-mid="214630834" border="0" src="https://freight.cargo.site/w/800/i/02d950f4d8b8809aa5ac95b1f2eecec29123eaa3f54e2350df2da0194abc5506/CSEmenu.gif" /> Long list in alphabetical order <img width="492" height="1280" width_o="492" height_o="1280" data-src="https://freight.cargo.site/t/original/i/d1b2b5c6e9f0d40146dcf898e74f494cfbf97cab6160fcba8affe32bf2f40ef3/Frame-12906.png" data-mid="214630831" border="0" data-scale="51" src="https://freight.cargo.site/w/492/i/d1b2b5c6e9f0d40146dcf898e74f494cfbf97cab6160fcba8affe32bf2f40ef3/Frame-12906.png" /> Consolidated structure by establishing hierarchy&nbsp; <img width="800" height="350" width_o="800" height_o="350" data-src="https://freight.cargo.site/t/original/i/a4e931e2c437344847c9b8a5e27da5e6b17afc7fe846a18f3d659f75fbc47abc/CSEmenu-structure.gif" data-mid="214630833" border="0" src="https://freight.cargo.site/w/800/i/a4e931e2c437344847c9b8a5e27da5e6b17afc7fe846a18f3d659f75fbc47abc/CSEmenu-structure.gif" /> StructureThe legacy applications necessitated a lot of vertical scrolling and deepdiving into the rabbithole. I decided to redistribute and breakdown features to minimize users going down the rabbit hole. <img width="2130" height="667" width_o="2130" height_o="667" data-src="https://freight.cargo.site/t/original/i/54c157c1af837b7f95e0ffeadecd53c296c1c0c4a67b9c3f9adb308f9696aba1/Structure.png" data-mid="214630787" border="0" src="https://freight.cargo.site/w/1000/i/54c157c1af837b7f95e0ffeadecd53c296c1c0c4a67b9c3f9adb308f9696aba1/Structure.png" /> <img width="800" height="256" width_o="800" height_o="256" data-src="https://freight.cargo.site/t/original/i/c35bcebdcdd80039643585a60e6d3fc061fb59de9ecf66a4ee1232b0b08a07a6/structure-legend-1.png" data-mid="214630785" border="0" data-no-zoom="true" src="https://freight.cargo.site/w/800/i/c35bcebdcdd80039643585a60e6d3fc061fb59de9ecf66a4ee1232b0b08a07a6/structure-legend-1.png" /> <img width="772" height="256" width_o="772" height_o="256" data-src="https://freight.cargo.site/t/original/i/4ab6f152061e4dc1c7f9f1ce97b734cc2b52496241dde9099485d69fbd677b4b/structure-legend-2.png" data-mid="214630786" border="0" data-no-zoom="true" src="https://freight.cargo.site/w/772/i/4ab6f152061e4dc1c7f9f1ce97b734cc2b52496241dde9099485d69fbd677b4b/structure-legend-2.png" /> Design iterations The design focus of this tool was consolidated delivery of information and adequate support for user’s potential actions. Immediate testing for the information and interactions was important, especially for the users who were dependent on the critical information and process. Quick proof of concept <img width="2988" height="2424" width_o="2988" height_o="2424" data-src="https://freight.cargo.site/t/original/i/2f52cc626f1c9da73c1f5d942a3e397a4d99f03cdea32402a7f33b5818d8b89b/poc.png" data-mid="214630835" border="0" src="https://freight.cargo.site/w/1000/i/2f52cc626f1c9da73c1f5d942a3e397a4d99f03cdea32402a7f33b5818d8b89b/poc.png" /> The research on which piece of information is needed for whom, during which tasktype also defined what actions user needs to make with those information. I worked very closely with SMEs and end users to define and test out the adaptability of the new design. The way in which we achieved this was by quick concept testing with realistic and therefore relatable data as an example as shown above. To-do list summarized and consolidated for faster and more thorough understanding <img width="1736" height="920" width_o="1736" height_o="920" data-src="https://freight.cargo.site/t/original/i/242b0bbf9beef67cc45200b64b9b31e37c81723ade8492f22740661d84be9f48/My-Tasks-iteration-1.png" data-mid="214630836" border="0" src="https://freight.cargo.site/w/1000/i/242b0bbf9beef67cc45200b64b9b31e37c81723ade8492f22740661d84be9f48/My-Tasks-iteration-1.png" /> 1. I first designed a minimal dashboard that works as a simple list which presents user’s jobs-to-be-done.&nbsp; <img width="1736" height="1103" width_o="1736" height_o="1103" data-src="https://freight.cargo.site/t/original/i/895e722a7036f9c9f8958cdc98489f2398a10d1cf3100fee24f39d089e4e337f/My-Tasks-iteration-2.png" data-mid="214630837" border="0" src="https://freight.cargo.site/w/1000/i/895e722a7036f9c9f8958cdc98489f2398a10d1cf3100fee24f39d089e4e337f/My-Tasks-iteration-2.png" /> 2. I found that the to-do list which contains all task requires users has to search for an item and creates complication on the user’s end. I decided to redistribute the items by task types. <img width="1736" height="1103" width_o="1736" height_o="1103" data-src="https://freight.cargo.site/t/original/i/f45471f8f303f72d68b62fe3f1a7cc7f64a21e7629454eeb75563f31ef658032/My-Tasks-iteration-3.png" data-mid="214630838" border="0" src="https://freight.cargo.site/w/1000/i/f45471f8f303f72d68b62fe3f1a7cc7f64a21e7629454eeb75563f31ef658032/My-Tasks-iteration-3.png" /> 3. Having multiple lists of work items came with drawbacks of longer scrolls which made it harder to gain a holistic sense of user’s tasks. I added a summary section which provides overview and notifies users of work items that requires attention.&nbsp; Clearly sectioned details for better mental model&nbsp; <img width="1736" height="1664" width_o="1736" height_o="1664" data-src="https://freight.cargo.site/t/original/i/1bcd092ee9370debdc944e15014a8a71f0de5956cbe849949283ba557ea1b281/Task-Details-iteration-1.png" data-mid="214630840" border="0" src="https://freight.cargo.site/w/1000/i/1bcd092ee9370debdc944e15014a8a71f0de5956cbe849949283ba557ea1b281/Task-Details-iteration-1.png" /> 1. The Task Details pages were first designed with focus on curating the necessary information to the users without other distractions. &nbsp; <img width="1736" height="1954" width_o="1736" height_o="1954" data-src="https://freight.cargo.site/t/original/i/e241bd3a105341620557ba05bfd548ac6957929137fa5a5eb682d6bf0cd73ef5/Task-Details-iteration-2.png" data-mid="214630839" border="0" src="https://freight.cargo.site/w/1000/i/e241bd3a105341620557ba05bfd548ac6957929137fa5a5eb682d6bf0cd73ef5/Task-Details-iteration-2.png" /> 2. While the right information was delivered concisely, the unclear indication of regions was stopping users from creating concrete mental model. I made the distinction between the regions more clear. The style change helped users identify and locate the information they need easier. Final designs Dynamic information based on user needs <img width="800" height="444" width_o="800" height_o="444" data-src="https://freight.cargo.site/t/original/i/a799c581a4473cafe1402d8e354add260ad621ccf408da31adf01f55539c2a81/Final-openingdifferenttasks-ezgif.com-video-to-gif-converter.gif" data-mid="214630850" border="0" src="https://freight.cargo.site/w/800/i/a799c581a4473cafe1402d8e354add260ad621ccf408da31adf01f55539c2a81/Final-openingdifferenttasks-ezgif.com-video-to-gif-converter.gif" /> Interactions close ups Overview section and dashboard navigation&nbsp; <img width="794" height="442" width_o="794" height_o="442" data-src="https://freight.cargo.site/t/original/i/93db1141b4750c9b3ec0ff123d493da69e0b717f97a21ab9c0390e9d5fe8229b/Final-Movinginmytask-ezgif.com-crop.gif" data-mid="214630847" border="0" alt="Overview section and dashboard navigation&nbsp;" data-caption="Overview section and dashboard navigation&nbsp;" src="https://freight.cargo.site/w/794/i/93db1141b4750c9b3ec0ff123d493da69e0b717f97a21ab9c0390e9d5fe8229b/Final-Movinginmytask-ezgif.com-crop.gif" /> Quick shortlisting <img width="794" height="442" width_o="794" height_o="442" data-src="https://freight.cargo.site/t/original/i/18630d4a45955f2d44fe910f95c0f62cb8a8193aa5697bc4299279967f234e40/Final-Mytaskquickshortlistinginteraction-ezgif.com-crop.gif" data-mid="214630848" border="0" alt="Quick shortlisting" data-caption="Quick shortlisting" src="https://freight.cargo.site/w/794/i/18630d4a45955f2d44fe910f95c0f62cb8a8193aa5697bc4299279967f234e40/Final-Mytaskquickshortlistinginteraction-ezgif.com-crop.gif" /> Key Improvements 67% Reduced swivel seating in the entire workflow 43%Reduced average time of users gathering information Learning Starting a practice of user and process documentation I shared clear understanding of the users and their process with other stakeholders. Creating a detailed service blueprint was a challenge but brought shared clear understanding of users and their process. The team started to invest more time on getting that clear vision first along with design inputs, rather than jumping straight on to the problem. Internal design shares I initiated internal design shares with designers from other projects to prevent a galapagos-like situation where the in-app experiences were siloed. I have initiated service level discussions to create a more cohesive ecosystem of digital products.&nbsp; https://daeyoungkim.info/Searching-Experience-in-Dell-s-Engineering-Workspace Mon, 06 May 2024 21:29:21 +0000 daeyoungkim.info https://daeyoungkim.info/Searching-Experience-in-Dell-s-Engineering-Workspace <img width="6144" height="4608" width_o="6144" height_o="4608" data-src="https://freight.cargo.site/t/original/i/a15417ff6f62243129d1e4a0b0e31d3a1ff24369704ce5395ec3a42f2fdeb75a/Frame-12819.png" data-mid="210401840" border="0" src="https://freight.cargo.site/w/1000/i/a15417ff6f62243129d1e4a0b0e31d3a1ff24369704ce5395ec3a42f2fdeb75a/Frame-12819.png" /> Searching Experience in Digital Workspace A User-centric Search experience which brought user trust and eventually built a design-centralized culture in the product team. Overview During Dell’s digital workspace modernization effort, I&nbsp;reformed the system-user communication structure to create a more intuitive interaction and eventually increase the user satisfaction. I led the research, designed a new communication method, and promoted an experience-oriented approach, boosting user satisfaction by 114% and building trust in the product team. Project Goal Make intuitive information calling methodTeam 4 Cross-functionals + 1 Designer (2 Developers, 1 BAs, 1 PM) Timeline3 Months duration Moving towards holistic User Experience The product team initially prioritized user task-oriented requirements. I aimed to enhance the product’s vision by emphasizing a user’s holistic and convenient experience accross the application. <img width="4720" height="1484" width_o="4720" height_o="1484" data-src="https://freight.cargo.site/t/original/i/c37b32d8c13130852949059fc2c0bff3d0344e9f062674b93290be0550350d7b/Problem-summary-4.png" data-mid="210401853" border="0" data-scale="85" src="https://freight.cargo.site/w/1000/i/c37b32d8c13130852949059fc2c0bff3d0344e9f062674b93290be0550350d7b/Problem-summary-4.png" /> Search experience played a big role in bringing pleasurable user experience by enabling convenient operation in the application. We enhanced efficiency, trust, and user engagement, speeding up the shift towards a more design-centric culture in our previously development and business-focused team. <img width="4392" height="2548" width_o="4392" height_o="2548" data-src="https://freight.cargo.site/t/original/i/40dcc7a603c0b9c63b077f6969f3420f84f9660eafccbc07789a24143b65998f/Output-summary.png" data-mid="210401848" border="0" data-scale="85" src="https://freight.cargo.site/w/1000/i/40dcc7a603c0b9c63b077f6969f3420f84f9660eafccbc07789a24143b65998f/Output-summary.png" /> Users Core users are at the forefront of engineering operation, requiring fast and light access to information. <img width="1624" height="1624" width_o="1624" height_o="1624" data-src="https://freight.cargo.site/t/original/i/d08bec278937f6cbdf42616d31111e1f52f36d828ae10704aabac84674853dde/penny-profile.png" data-mid="210405584" border="0" src="https://freight.cargo.site/w/1000/i/d08bec278937f6cbdf42616d31111e1f52f36d828ae10704aabac84674853dde/penny-profile.png" /> Penny An Engineer at the forefront of Dell’s complex engineering order fulfillment process: building &amp; testing computers to be produced. “I deliver custom solutions that are true to order, in a timely manner.” <img width="1624" height="1624" width_o="1624" height_o="1624" data-src="https://freight.cargo.site/t/original/i/5c06c224b757c9364afb36056362de2a47fe327399c0eead21dc5ab588cbd8de/chris-profile.png" data-mid="210405583" border="0" src="https://freight.cargo.site/w/1000/i/5c06c224b757c9364afb36056362de2a47fe327399c0eead21dc5ab588cbd8de/chris-profile.png" /> Chris A WIP Lead (Work In Progress Lead) ensuring quality and timely delivery of projects by assisting the engineering team as a regional manager.&nbsp; “I ensure on-time delivery by providing necessary support for my team. ” Learning the ins and outs I have started the initial learning process by defining problem and opportunity spaces. User Shadowing &amp; Interviews: Understanding the process and attitudes to the minute details Data Collection: Quantitative measures to further define problems <img width="2412" height="1274" width_o="2412" height_o="1274" data-src="https://freight.cargo.site/t/original/i/f8bd297e449d36e4332b11d7d0fd500d27612ccf2c4d9e2b6e7cbff6f283c89a/image-157.png" data-mid="210413010" border="0" src="https://freight.cargo.site/w/1000/i/f8bd297e449d36e4332b11d7d0fd500d27612ccf2c4d9e2b6e7cbff6f283c89a/image-157.png" /> <img width="2412" height="1274" width_o="2412" height_o="1274" data-src="https://freight.cargo.site/t/original/i/dea9befb313611ea728d0d32056155ae39a58aceb8b8e5b0ce908bb258abdae9/Group-170.png" data-mid="210413009" border="0" src="https://freight.cargo.site/w/1000/i/dea9befb313611ea728d0d32056155ae39a58aceb8b8e5b0ce908bb258abdae9/Group-170.png" /> Problem Space: Users under system contraints In the legacy platform, the users were forced to fit themselves to the contraining method of the system, not the system supporting and assisting the users. <img width="2464" height="1252" width_o="2464" height_o="1252" data-src="https://freight.cargo.site/t/original/i/1c3abbee6a19eea0a378718d6d58d0be2989e7a3dbbc8af310235946baa9bf8a/User-quotes-problem-ethan.png" data-mid="210401857" border="0" data-scale="63" src="https://freight.cargo.site/w/1000/i/1c3abbee6a19eea0a378718d6d58d0be2989e7a3dbbc8af310235946baa9bf8a/User-quotes-problem-ethan.png" /> Rigid system interactions limited the engineers’ capabilities. Non-human readable ID is hard to remember (especially when 40 to 60 cases a day) Users had to undergo many swivel seating just to copy &amp; paste the IDUsers often resorted to long, manual communication <img width="2484" height="1816" width_o="2484" height_o="1816" data-src="https://freight.cargo.site/t/original/i/11a3907a96699bd5c483ba7aab9ef7afe318b19a236ed0f812028876dc323d08/Problem-summary-1.png" data-mid="210401850" border="0" src="https://freight.cargo.site/w/1000/i/11a3907a96699bd5c483ba7aab9ef7afe318b19a236ed0f812028876dc323d08/Problem-summary-1.png" /> Pinpoint-loading approach limited the engineers’ autonomous actions. Returning single item detail at a time prevented holistic comparative viewUsers were prone to errors and uneccessary repetitions <img width="2484" height="2396" width_o="2484" height_o="2396" data-src="https://freight.cargo.site/t/original/i/4f8b36917e4259aa6b615751f4308ebc687b687264e1a4ede769e3c91d7c3d1b/Problem-summary-3.png" data-mid="210401852" border="0" src="https://freight.cargo.site/w/1000/i/4f8b36917e4259aa6b615751f4308ebc687b687264e1a4ede769e3c91d7c3d1b/Problem-summary-3.png" /> Problem space: Being&nbsp;“Used to it” 15+ years of inefficiency. During user shadowing to understand the users’ workflow, I found multiple cases of inefficiency due to the complex process of accessing critical information. However, as the organization has been using the legacy platform for 15+ years, users and the stakeholders did not question this experience and considered it as a “natural process.” Opportunity space: The satellite knowledge Users remembered satellite knoweldge better than&nbsp;Non-human readable ID number. The solution focused on fully utilizing information users can familiarize themselves better.&nbsp; <img width="2484" height="1816" width_o="2484" height_o="1816" data-src="https://freight.cargo.site/t/original/i/c0738619c5abd06036998d7b8fa05ff7b1dcf88f6c484162998ac1d584e34f27/satellite-knowledge.png" data-mid="210699142" border="0" src="https://freight.cargo.site/w/1000/i/c0738619c5abd06036998d7b8fa05ff7b1dcf88f6c484162998ac1d584e34f27/satellite-knowledge.png" /> Challenge User Problems <img width="832" height="832" width_o="832" height_o="832" data-src="https://freight.cargo.site/t/original/i/fcb8f0e6f720f4f2460be98d4fab9d55579e924810e2b18b2ce94414b58b9ca3/Group-168.png" data-mid="210401867" border="0" data-scale="50" src="https://freight.cargo.site/w/832/i/fcb8f0e6f720f4f2460be98d4fab9d55579e924810e2b18b2ce94414b58b9ca3/Group-168.png" /> Rigid in-app interaction Struggle to recall non-human readable 6-digit ID numbers. <img width="832" height="832" width_o="832" height_o="832" data-src="https://freight.cargo.site/t/original/i/68c78f9f58acb6a79c9019951091818e0afba4f7a2ffd70639bcd1408e9ff172/Group-166.png" data-mid="210401865" border="0" data-scale="50" src="https://freight.cargo.site/w/832/i/68c78f9f58acb6a79c9019951091818e0afba4f7a2ffd70639bcd1408e9ff172/Group-166.png" />Pinhole Visibility Visibility on single item at a time leading to lack of holistic understanding<img width="832" height="832" width_o="832" height_o="832" data-src="https://freight.cargo.site/t/original/i/1f4e2814011228d5544b30503dd44e6ca7e4fafa8f42ca126951bf997a684467/Group-167.png" data-mid="210401866" border="0" data-scale="50" src="https://freight.cargo.site/w/832/i/1f4e2814011228d5544b30503dd44e6ca7e4fafa8f42ca126951bf997a684467/Group-167.png" /> Repetitive Loading Lack of accuracy resulting to going back and forth Solution Empowering users by bringing their agency and autonomy into their workflow. &nbsp; By bringing... <img width="832" height="832" width_o="832" height_o="832" data-src="https://freight.cargo.site/t/original/i/624cb2f32075fa9b1222b8fd8969330ccbb59ff6b977a119e7ed1b6eae52ad56/Group-17.png" data-mid="210401842" border="0" data-scale="50" src="https://freight.cargo.site/w/832/i/624cb2f32075fa9b1222b8fd8969330ccbb59ff6b977a119e7ed1b6eae52ad56/Group-17.png" /> Human Focused Operation Diversify human-system communication channel to have system operate based on human behavior. <img width="832" height="832" width_o="832" height_o="832" data-src="https://freight.cargo.site/t/original/i/2ba8fe992b8700180e22adaaf99dd10312e05e1730a34b15b64afbfd4075f0fc/Group-21.png" data-mid="210401844" border="0" data-scale="50" src="https://freight.cargo.site/w/832/i/2ba8fe992b8700180e22adaaf99dd10312e05e1730a34b15b64afbfd4075f0fc/Group-21.png" /> Searching, Not Loading High-level view of items which enables users to compare, decide, and view further details. <img width="832" height="832" width_o="832" height_o="832" data-src="https://freight.cargo.site/t/original/i/9a614969b73ec45309352605196ca8b24d3d1b9792a763b44212ac9629225da4/Group-18.png" data-mid="210401843" border="0" data-scale="50" src="https://freight.cargo.site/w/832/i/9a614969b73ec45309352605196ca8b24d3d1b9792a763b44212ac9629225da4/Group-18.png" /> Flexible Access Pathway where users can navigate to various items flexibly based on their needs. Design Process Simplifying the User Actions When users are searching for information, their actions can be broken down into 3 phases.&nbsp;These 3 user actions became the bone structure of the feature.&nbsp; <img width="4952" height="1384" width_o="4952" height_o="1384" data-src="https://freight.cargo.site/t/original/i/b08ec6781abca60363a9a2e8f9b9580c68ea4e7a173ca9f0f9e12c44696177f6/User-Action.png" data-mid="210401855" border="0" data-scale="85" src="https://freight.cargo.site/w/1000/i/b08ec6781abca60363a9a2e8f9b9580c68ea4e7a173ca9f0f9e12c44696177f6/User-Action.png" /> Consolidating the Process The new process increases “economy of movement” of the users. The legacy application’s information loading approach was unnecessarily rigid, repetitive, and unclear. The new design solved above inefficiency issue by providing a more forgiving methods of execution and error recovery. <img width="11784" height="4516" width_o="11784" height_o="4516" data-src="https://freight.cargo.site/t/original/i/93a0db86ed1bbb27ec1a96b8ca074ec872480d9c8b02a952aa769892bce3e74f/Userflow-overall.png" data-mid="210401860" border="0" src="https://freight.cargo.site/w/1000/i/93a0db86ed1bbb27ec1a96b8ca074ec872480d9c8b02a952aa769892bce3e74f/Userflow-overall.png" /> 1. Keyword based, more flexible “Searching” action. <img width="8016" height="4332" width_o="8016" height_o="4332" data-src="https://freight.cargo.site/t/original/i/146d5b540891285353470bae2f9eb57923b74cc66608453005cda774b798359e/Userflow-searching.png" data-mid="210401862" border="0" src="https://freight.cargo.site/w/1000/i/146d5b540891285353470bae2f9eb57923b74cc66608453005cda774b798359e/Userflow-searching.png" /> 2. Providing high-level view and consolidating error recovery process. <img width="8016" height="3356" width_o="8016" height_o="3356" data-src="https://freight.cargo.site/t/original/i/2cf08de2ca26f58f0e0867e770ae24cc993fa4d4b3af6d497fb0a94b9907111b/Userflow-redoing.png" data-mid="210401861" border="0" src="https://freight.cargo.site/w/1000/i/2cf08de2ca26f58f0e0867e770ae24cc993fa4d4b3af6d497fb0a94b9907111b/Userflow-redoing.png" /> 3. Adding reviewing and filtering process to increase accuracy of searching. <img width="8016" height="3032" width_o="8016" height_o="3032" data-src="https://freight.cargo.site/t/original/i/32a9cb1cbb265f1698ec7477f695f219a8303d565da5f0b065af28bb1bbbddb1/Userflow-accuracy.png" data-mid="210401859" border="0" src="https://freight.cargo.site/w/1000/i/32a9cb1cbb265f1698ec7477f695f219a8303d565da5f0b065af28bb1bbbddb1/Userflow-accuracy.png" /> Competitor Research <img width="5296" height="2280" width_o="5296" height_o="2280" data-src="https://freight.cargo.site/t/original/i/eb99758f44a61f3b1e23a601e5defdc316a7435567a463d764e2a679a3ca1acf/Frame-12820.png" data-mid="210401868" border="0" src="https://freight.cargo.site/w/1000/i/eb99758f44a61f3b1e23a601e5defdc316a7435567a463d764e2a679a3ca1acf/Frame-12820.png" /> Wireframes Priority interaction methods throughout the 3 key user actions were drafted after evaluating the low-fi variants based on possibility vs. plausibility and user adoption strategy.&nbsp; <img width="6556" height="2688" width_o="6556" height_o="2688" data-src="https://freight.cargo.site/t/original/i/088da8bee6dfc9ad8798eaf8540fa8cb08e9added742bdce53b6b28b5b118aed/key-wireframes.png" data-mid="210401845" border="0" src="https://freight.cargo.site/w/1000/i/088da8bee6dfc9ad8798eaf8540fa8cb08e9added742bdce53b6b28b5b118aed/key-wireframes.png" /> Low-fi: User making a search Variants included: Feature initiation, Keyword only, Category &amp; Keyword.Decided to use Category &amp; Keyword method based on usability, focused and faster processing. <img width="8632" height="5200" width_o="8632" height_o="5200" data-src="https://freight.cargo.site/t/original/i/4dac3e0c938a523e1cbf0db6b96b38340f3662ea9492583d4368b7a6e8b6b64f/Lowfi-Searching.png" data-mid="210401846" border="0" src="https://freight.cargo.site/w/1000/i/4dac3e0c938a523e1cbf0db6b96b38340f3662ea9492583d4368b7a6e8b6b64f/Lowfi-Searching.png" /> Low-fi: Viewing searched results Variants included: Summarized description based display, and Table view.&nbsp; Table view option matched with user’s behavioral pattern, and more fitting for providing the comparative view.&nbsp; <img width="8632" height="3788" width_o="8632" height_o="3788" data-src="https://freight.cargo.site/t/original/i/c56bdb1737fd9c664a8c961b8d87a12a3f0e7185a961afc9f7b9ec133201124c/Lowfi-Viewing-result.png" data-mid="210401847" border="0" src="https://freight.cargo.site/w/1000/i/c56bdb1737fd9c664a8c961b8d87a12a3f0e7185a961afc9f7b9ec133201124c/Lowfi-Viewing-result.png" /> 4 Key Features System supporting the users’ methods, not the other way around . Search by categories follows the users’ mental model of how they understand each project. <img width="2952" height="1360" width_o="2952" height_o="1360" data-src="https://freight.cargo.site/t/original/i/b1119c801523a205cc52ef181fba1f081208220a957f6984b6453d989e1c1f01/Frame-12797.png" data-mid="210401864" border="0" data-scale="85" src="https://freight.cargo.site/w/1000/i/b1119c801523a205cc52ef181fba1f081208220a957f6984b6453d989e1c1f01/Frame-12797.png" /> Keyword suggestion relieves user’s cognitive burden. Upon typing, users are provided with historical and contextual suggestions. <img width="2952" height="1360" width_o="2952" height_o="1360" data-src="https://freight.cargo.site/t/original/i/5d230faecb01c9f529472b64d3ef01a241dbb5330bfb280fc516e1b6d2a1a16e/Frame-12799.png" data-mid="210401863" border="0" data-scale="85" src="https://freight.cargo.site/w/1000/i/5d230faecb01c9f529472b64d3ef01a241dbb5330bfb280fc516e1b6d2a1a16e/Frame-12799.png" /> High-level comparitive view gives holistic visibility. Comparative view on results allow engineers at the workfront to freely access information without depending on manual communication or swivel seating. The search result provides: high-level comparative view on different work items Direct access to different types of information based on topicsVisual cues highlightingcorrelations between resulted item and searched keyword. <img width="4792" height="2676" width_o="4792" height_o="2676" data-src="https://freight.cargo.site/t/original/i/382f95ce8b131c2b3a3c586c137f08f1e7ab88fc4b56d52ef333884dabcbeb5a/Highfi-5.png" data-mid="210401836" border="0" src="https://freight.cargo.site/w/1000/i/382f95ce8b131c2b3a3c586c137f08f1e7ab88fc4b56d52ef333884dabcbeb5a/Highfi-5.png" /> Filters matching users mental model. Through filtering, users can quickly create a shortlist of items, gaining more accurate relevancy. <img width="4792" height="2680" width_o="4792" height_o="2680" data-src="https://freight.cargo.site/t/original/i/edcfe6f4b2c87b94ab68240458b0a4c22f976fd9dd1c3e029bc7774e6272b6f3/Highfi-6.png" data-mid="210401835" border="0" src="https://freight.cargo.site/w/1000/i/edcfe6f4b2c87b94ab68240458b0a4c22f976fd9dd1c3e029bc7774e6272b6f3/Highfi-6.png" /> Final Design Selecting Search Category <img width="1190" height="829" width_o="1190" height_o="829" data-src="https://freight.cargo.site/t/original/i/7b77a42fa804bd525846dcdefbe5682fe8265ffea6963fdb600812c9a8295f70/Highfi-1.png" data-mid="210401798" border="0" src="https://freight.cargo.site/w/1000/i/7b77a42fa804bd525846dcdefbe5682fe8265ffea6963fdb600812c9a8295f70/Highfi-1.png" /> <img width="1366" height="346" width_o="1366" height_o="346" data-src="https://freight.cargo.site/t/original/i/af1cd7795c346bc11fed9ee30bb2395d8b0d2ee1c69067addd7710173494af9d/Catgory-select---1.png" data-mid="210401805" border="0" src="https://freight.cargo.site/w/1000/i/af1cd7795c346bc11fed9ee30bb2395d8b0d2ee1c69067addd7710173494af9d/Catgory-select---1.png" /> <img width="1366" height="346" width_o="1366" height_o="346" data-src="https://freight.cargo.site/t/original/i/50451228d7dedde8bf9670991ee2648b2f5faaa86e4e522bdab76b6861ed367d/Catgory-select---2.png" data-mid="210401806" border="0" src="https://freight.cargo.site/w/1000/i/50451228d7dedde8bf9670991ee2648b2f5faaa86e4e522bdab76b6861ed367d/Catgory-select---2.png" /> <img width="1366" height="346" width_o="1366" height_o="346" data-src="https://freight.cargo.site/t/original/i/cb5d77b0aa8a557a93427ddc6d64a23813b46bf30460a95c493d49b9f928450e/Catgory-select---3.png" data-mid="210401807" border="0" src="https://freight.cargo.site/w/1000/i/cb5d77b0aa8a557a93427ddc6d64a23813b46bf30460a95c493d49b9f928450e/Catgory-select---3.png" /> <img width="1366" height="346" width_o="1366" height_o="346" data-src="https://freight.cargo.site/t/original/i/8d815d6404e174544984f20b4b478cca42ab840be810859b5527d9d9fbb388c1/Catgory-select---4.png" data-mid="210401808" border="0" src="https://freight.cargo.site/w/1000/i/8d815d6404e174544984f20b4b478cca42ab840be810859b5527d9d9fbb388c1/Catgory-select---4.png" /> <img width="1366" height="346" width_o="1366" height_o="346" data-src="https://freight.cargo.site/t/original/i/70b5a5c50c3ce1bd351ea05182d6a9842f5e211ded85773bbbbb19e4904e7e15/Catgory-select---5.png" data-mid="210401809" border="0" src="https://freight.cargo.site/w/1000/i/70b5a5c50c3ce1bd351ea05182d6a9842f5e211ded85773bbbbb19e4904e7e15/Catgory-select---5.png" /> <img width="1366" height="346" width_o="1366" height_o="346" data-src="https://freight.cargo.site/t/original/i/fae50db0993f052c114303b3a12eadcbe0e1e5369794e4e6ff070feeb9243c43/Catgory-select---0.png" data-mid="210401804" border="0" src="https://freight.cargo.site/w/1000/i/fae50db0993f052c114303b3a12eadcbe0e1e5369794e4e6ff070feeb9243c43/Catgory-select---0.png" /> Inputting Keyword(s) + Suggested search <img width="1190" height="829" width_o="1190" height_o="829" data-src="https://freight.cargo.site/t/original/i/134fbcfd5887e1afeb78c45eb9053d15f58bcf9f20cd62192a2a617997c8d5d6/Highfi-2.png" data-mid="210401799" border="0" src="https://freight.cargo.site/w/1000/i/134fbcfd5887e1afeb78c45eb9053d15f58bcf9f20cd62192a2a617997c8d5d6/Highfi-2.png" /> <img width="1366" height="346" width_o="1366" height_o="346" data-src="https://freight.cargo.site/t/original/i/b4b209556c4c4344b68d6de47794b6c12057ff2b812933ca911298d877915614/Input---1.png" data-mid="210401810" border="0" src="https://freight.cargo.site/w/1000/i/b4b209556c4c4344b68d6de47794b6c12057ff2b812933ca911298d877915614/Input---1.png" /> <img width="1366" height="346" width_o="1366" height_o="346" data-src="https://freight.cargo.site/t/original/i/625b98392cc612f13063d067e387d0b917bc7b5f8c450710f3e193cc4b3f45fc/Input---2.png" data-mid="210401811" border="0" src="https://freight.cargo.site/w/1000/i/625b98392cc612f13063d067e387d0b917bc7b5f8c450710f3e193cc4b3f45fc/Input---2.png" /> <img width="1366" height="346" width_o="1366" height_o="346" data-src="https://freight.cargo.site/t/original/i/8093e97eeb7cb17f9273bb377843526d59a71ea51824895e3de0521234832df8/Input---3.png" data-mid="210401812" border="0" src="https://freight.cargo.site/w/1000/i/8093e97eeb7cb17f9273bb377843526d59a71ea51824895e3de0521234832df8/Input---3.png" /> <img width="1366" height="346" width_o="1366" height_o="346" data-src="https://freight.cargo.site/t/original/i/433b0aed12e21accf0edbaad6ea5df02b94d500091003776abbc30d24e8c83cb/Input---4.png" data-mid="210401813" border="0" src="https://freight.cargo.site/w/1000/i/433b0aed12e21accf0edbaad6ea5df02b94d500091003776abbc30d24e8c83cb/Input---4.png" /> <img width="1366" height="346" width_o="1366" height_o="346" data-src="https://freight.cargo.site/t/original/i/d9e1946931329090cd2f513afd61578e533a0a996f8a011086771a6eafa5db95/Input---5.png" data-mid="210401814" border="0" src="https://freight.cargo.site/w/1000/i/d9e1946931329090cd2f513afd61578e533a0a996f8a011086771a6eafa5db95/Input---5.png" /> Viewing Results <img width="1366" height="699" width_o="1366" height_o="699" data-src="https://freight.cargo.site/t/original/i/55bb294e2a79833cd6e315001abba5a69c91aa20d2b545035e555ad5dfc1c261/Result---5.png" data-mid="210401819" border="0" src="https://freight.cargo.site/w/1000/i/55bb294e2a79833cd6e315001abba5a69c91aa20d2b545035e555ad5dfc1c261/Result---5.png" /> <img width="1366" height="699" width_o="1366" height_o="699" data-src="https://freight.cargo.site/t/original/i/38d03ce46995b665c441c41ffa9b172059e675efd5c59b83415a52e1b41d8aa8/Result---2.png" data-mid="210401816" border="0" src="https://freight.cargo.site/w/1000/i/38d03ce46995b665c441c41ffa9b172059e675efd5c59b83415a52e1b41d8aa8/Result---2.png" /> Filtering Returned Items <img width="1366" height="699" width_o="1366" height_o="699" data-src="https://freight.cargo.site/t/original/i/b62fbc41c0c28c2438d50103d24c8724e6097ea65c739869b987e3236fe76dbe/Filter---1.png" data-mid="210401820" border="0" src="https://freight.cargo.site/w/1000/i/b62fbc41c0c28c2438d50103d24c8724e6097ea65c739869b987e3236fe76dbe/Filter---1.png" /> <img width="1366" height="699" width_o="1366" height_o="699" data-src="https://freight.cargo.site/t/original/i/811b4f7dfcbbff5a5e733846dd865843c2421934e45f2f178d70225e2652295f/Final-outcome.png" data-mid="210401825" border="0" src="https://freight.cargo.site/w/1000/i/811b4f7dfcbbff5a5e733846dd865843c2421934e45f2f178d70225e2652295f/Final-outcome.png" /> <img width="1366" height="699" width_o="1366" height_o="699" data-src="https://freight.cargo.site/t/original/i/303a3207264f7cf8a330114bd5a070b91b182631879705ea9a2d44cc6948c0ed/Filter---2.png" data-mid="210401821" border="0" src="https://freight.cargo.site/w/1000/i/303a3207264f7cf8a330114bd5a070b91b182631879705ea9a2d44cc6948c0ed/Filter---2.png" /> <img width="1366" height="699" width_o="1366" height_o="699" data-src="https://freight.cargo.site/t/original/i/bc6fe703509706a9ff4eb7998f677fd8ffc8f9abe8b6afcf036c37961853e26d/Filter---3.png" data-mid="210401822" border="0" src="https://freight.cargo.site/w/1000/i/bc6fe703509706a9ff4eb7998f677fd8ffc8f9abe8b6afcf036c37961853e26d/Filter---3.png" /> <img width="1366" height="699" width_o="1366" height_o="699" data-src="https://freight.cargo.site/t/original/i/379d96b2752c982d9c2a194a5753a6aa03a5899d6e3ca854b651515f8c5cf283/Filter---4.png" data-mid="210401823" border="0" src="https://freight.cargo.site/w/1000/i/379d96b2752c982d9c2a194a5753a6aa03a5899d6e3ca854b651515f8c5cf283/Filter---4.png" /> <img width="1366" height="699" width_o="1366" height_o="699" data-src="https://freight.cargo.site/t/original/i/1d9e4f9370fda5262a3766bb4a5922a18167ad0db324bdcf5d8e324a526398ea/Filter---5.png" data-mid="210401824" border="0" src="https://freight.cargo.site/w/1000/i/1d9e4f9370fda5262a3766bb4a5922a18167ad0db324bdcf5d8e324a526398ea/Filter---5.png" /> Key Improvements Information at the reach of users’ hands brought efficiency and satisfaction.Having an easily-reachable information streamlined the users’ experience, and empowers engineers with a more independent research method. Flexible Process: The new searching/filtering capabilities ensure engineers can easily find the critical resources they need to complete highly complex projects more accurately and in less time. Efficient Workflow: The clarity of information in CSE lets users work autonomously, reducing the dependency on manual communication with stakeholders. Intuitive Experience: CSE’s simplified process is consistent with the user’s mental model of real-world conventions that follow standard best practices. User Testing <img width="7868" height="2356" width_o="7868" height_o="2356" data-src="https://freight.cargo.site/t/original/i/41c5cf816bdbfeca7094d456eef36b1bef38c3cd9d302be0fc1bf6a648785335/AB-result.png" data-mid="210401838" border="0" src="https://freight.cargo.site/w/1000/i/41c5cf816bdbfeca7094d456eef36b1bef38c3cd9d302be0fc1bf6a648785335/AB-result.png" />Despite the new feature being a new concept which users haven’t had a similar experience before, the new design proved to cut down the amount of time and effort, increasing user satisfaction. <img width="608" height="302" width_o="608" height_o="302" data-src="https://freight.cargo.site/t/original/i/60e8a30c4c6dbb746f90af77a2aa7f18e3811cb7b0bb3d493a3cb6300baada3d/User-Feedback-2.png" data-mid="210401787" border="0" src="https://freight.cargo.site/w/608/i/60e8a30c4c6dbb746f90af77a2aa7f18e3811cb7b0bb3d493a3cb6300baada3d/User-Feedback-2.png" /> <img width="608" height="305" width_o="608" height_o="305" data-src="https://freight.cargo.site/t/original/i/9a619814ac21982502ada8aa44d7377f9f823fd6c22ef8991e1c124b7a1cd432/User-Feedback-1.png" data-mid="210401789" border="0" src="https://freight.cargo.site/w/608/i/9a619814ac21982502ada8aa44d7377f9f823fd6c22ef8991e1c124b7a1cd432/User-Feedback-1.png" /> <img width="608" height="275" width_o="608" height_o="275" data-src="https://freight.cargo.site/t/original/i/8b4b3d5d6824662fb3eb2afc58702f02b4c86ebde3a8eb5a8732bc79ffd0a953/User-Feedback-3.png" data-mid="210401788" border="0" src="https://freight.cargo.site/w/608/i/8b4b3d5d6824662fb3eb2afc58702f02b4c86ebde3a8eb5a8732bc79ffd0a953/User-Feedback-3.png" /> Success Metrics Task Success Rate <img width="2854" height="922" width_o="2854" height_o="922" data-src="https://freight.cargo.site/t/original/i/66e4559a2138d49d2e5ec7dcc2be315b113f3e616aedd76c479b971256a56d8b/Task-success-rate.png" data-mid="210401854" border="0" src="https://freight.cargo.site/w/1000/i/66e4559a2138d49d2e5ec7dcc2be315b113f3e616aedd76c479b971256a56d8b/Task-success-rate.png" /> First-time and experienced Users were able to access information they needed successfully with ease. CSAT score <img width="2854" height="922" width_o="2854" height_o="922" data-src="https://freight.cargo.site/t/original/i/4fc576a7c758835df9766cc6123ce3571b6d8bcd41cc2c38cd068158555a92dd/CSAT-score.png" data-mid="210401839" border="0" src="https://freight.cargo.site/w/1000/i/4fc576a7c758835df9766cc6123ce3571b6d8bcd41cc2c38cd068158555a92dd/CSAT-score.png" />Users viewed the new experience as mostly “good” or “excellent” with high satifisfaction to the overall experience design of the new feature. Outro What worked great.... Cross-disciplinary strategy discussions: diverse brainstorming sessions between Designers, Subject Matter Experts, Business team created learning experiences which ensured a well-rounded and strategic approach to problem-solving. Strategic approach to Baby Duck Syndrome: while the new experience included significant difference from the process users were used to, making the experience intuitive and balancing between new concepts and the old process helped users feel less forced or imposed put the effort to “learn.” What I would improve.... Tracking quantitative data earlier on: The initial phase of the project was more based on insights from qualitative user research due to technical limitation. I wish I could gather the user’s behavioral insights via quantitative data collecting as well to make a more data-informed design decisions. https://daeyoungkim.info/Insa-Social-Media Mon, 26 Jul 2021 23:44:52 +0000 daeyoungkim.info https://daeyoungkim.info/Insa-Social-Media <img width="4800" height="3600" width_o="4800" height_o="3600" data-src="https://freight.cargo.site/t/original/i/f3b94fcb1c256b1091e5a01f108c0c3062470886ab0d3eca330a317a8601c9a0/thumb.png" data-mid="128611442" border="0" src="https://freight.cargo.site/w/1000/i/f3b94fcb1c256b1091e5a01f108c0c3062470886ab0d3eca330a317a8601c9a0/thumb.png" /> Insa: Social Media Mobile App Design Project time: 2021 Organization: 29 Labs Role: Product Designer Case Study | UX/Product Design | Mobile App Overview Context I have brought the product from its very early concept stage to its market launch. In the process, I have facilitated user studies, created prototypes, set design systems, delivered design justifications, and closely collaborated with the development team throughout the ongoing iterative process of designing the product. Key Responsibilities As the co-founder of the organization and lead designer, I led the design and strategy effort of the product.&nbsp; Identified problem &amp; opportunity space.Set UX and business requirements.Created UI/UX prototypes and iterationsDesign &amp; conduct research and testing sessionsCollaborate with developers to bring mockups to life. Insa App Introduction <img width="3600" height="1051" width_o="3600" height_o="1051" data-src="https://freight.cargo.site/t/original/i/76ebdc7bfc90c15f0f364aa1d8561b390084be3c6391ea54cede447791681f30/open2.png" data-mid="127201883" border="0" src="https://freight.cargo.site/w/1000/i/76ebdc7bfc90c15f0f364aa1d8561b390084be3c6391ea54cede447791681f30/open2.png" /> What is the Insa app? (Note: The word “Insa” is a Korean word for greeting. ) Insa is a communication app designed to bring back human communication. The app augments the interpersonal communication methods for those who are suffering from the lack/fear of human communication and help them be heard &amp; stay connected with their loved ones. What does it do? Insa provides: Fun conversation starters with which users can easily start expressing themselves.Quick and easy method of mood sharing with which users can share as little as 10 seconds a day to share how they are. Opportunity Space Modern loneliness Technology has made us connected more than ever, but we are alone more than ever. 1.41% of the&nbsp;Global population 61% of the&nbsp;American adults79% of the&nbsp;Global Gen Z populationFeel lonely despite being more connected than ever in history due to social media like Tiktok, Instagram, etc. 2. The increased screen time and amount of social media-based connections widened the reach of individual’s connections but decreased the amount &amp; depth of real human interaction.&nbsp; 3.Decreased real human interaction significantly increases the risk of psychological problems such as: Low emotional stabilityDepressionGeneral anxiety User Insights What are the problems with their current method of everyday conversations? Insa team and I collected 500 surveys responses and conducted 9 interviews to find out what our potential user’s daily conversations with their close ones look like, and pinpoint their pain point.I realized that many were feeling obligated to keep close contact with people close to them while they were stressed by lack of time in their daily schedule and personality difference.<img width="1538" height="590" width_o="1538" height_o="590" data-src="https://freight.cargo.site/t/original/i/c52719248e2243aca518f01a051369bf529829f449b3ea6b86f370c213f807e1/Frame-384.png" data-mid="128198543" border="0" src="https://freight.cargo.site/w/1000/i/c52719248e2243aca518f01a051369bf529829f449b3ea6b86f370c213f807e1/Frame-384.png" /> [image: screenshots of sample survey questions] Challenge User Problems Users have trouble coming up with a topic to talk about.Not all conversations with family and friends are enjoyable.Not-so-enjoyable conversation topics are often repetitive, making users want to avoid communications.Users feel emotionally burdened at the obligatory small talks. “I don’t know what to talk about with my family.” - Peter C. (46. MA) - “We always talk about the same thing over and over again.” - Valerie H. (26. NJ) - Solution Adding family &amp; friend time into daily routines Expand the user’s communication routineSimplify the communication between close individuals “How might we change screen time to family &amp; friend time?” Design Process Guiding Questions How can we make daily conversations less repetitive and more interesting? How can we help users feel understood and safe to express their thoughts and emotion? Concepts Daily Shares (Video messaging with guided topics) Conversation topics are delivered to the users every day to bring more fun and insightful conversation between users and their connections. Giving users a specific topic to talk about helps them more clearly articulate themselves feel easier about sharing about themselves. Daily Check-in (Mood posting) Users can easily share their moods during their day through a very simple interaction of choosing a degree of their happiness and sharing with others. Simplifying the mood-sharing process removes unrelated small talk between users, and allows each user to pay more attention to how their connections are feeling. Concept Testing What do the solutions bring to the users, and what are their reactions? We conducted 2 weeks-long concept testings and conducted focus group interviews from different cultures and countries to find out how we can enhance their communication method.From the study and the interviews, we found out that many participants showed positive reactions when family conversations were based on small specific topics. <img width="1538" height="696" width_o="1538" height_o="696" data-src="https://freight.cargo.site/t/original/i/b7a45512acd6c6f6c90734e06f3fab387a2ee6840cddd3cd58f3d1f72db3c9d0/Insa-48.png" data-mid="128370118" border="0" src="https://freight.cargo.site/w/1000/i/b7a45512acd6c6f6c90734e06f3fab387a2ee6840cddd3cd58f3d1f72db3c9d0/Insa-48.png" /> User flow In solidifying the concept, I started by creating a user flow. I was able to sketch out the concept into a more tangible model where we could start seeing the structure of the app. Here, I focused on Understanding users’ thought processCreating the simplest way to reach the user goalsRoughly Identify the interactions within the app <img width="2152" height="1112" width_o="2152" height_o="1112" data-src="https://freight.cargo.site/t/original/i/770cb48eb12428454d1b4c16cd9821e2661f74abd8c41672c65c8fd647a0f0b0/Group-1018.png" data-mid="128217932" border="0" src="https://freight.cargo.site/w/1000/i/770cb48eb12428454d1b4c16cd9821e2661f74abd8c41672c65c8fd647a0f0b0/Group-1018.png" /> Architecture <img width="1943" height="608" width_o="1943" height_o="608" data-src="https://freight.cargo.site/t/original/i/36a2447b29128a40cbe8fd847f587a1a199635babc347dd4ed92d4ef54f40977/Insa-62.png" data-mid="137401633" border="0" src="https://freight.cargo.site/w/1000/i/36a2447b29128a40cbe8fd847f587a1a199635babc347dd4ed92d4ef54f40977/Insa-62.png" /> Feature list <img width="1356" height="430" width_o="1356" height_o="430" data-src="https://freight.cargo.site/t/original/i/6a144c5ac6bde3199e2dac3f9bc838772afd27f14474dd32cc803aad5746382e/feature-list1.png" data-mid="128596660" border="0" src="https://freight.cargo.site/w/1000/i/6a144c5ac6bde3199e2dac3f9bc838772afd27f14474dd32cc803aad5746382e/feature-list1.png" /> <img width="1356" height="899" width_o="1356" height_o="899" data-src="https://freight.cargo.site/t/original/i/2c61e43924fca806dd61c049a9bae040cc9357f0cac960ad29744de303dcc45a/featurelist-2.png" data-mid="128596661" border="0" src="https://freight.cargo.site/w/1000/i/2c61e43924fca806dd61c049a9bae040cc9357f0cac960ad29744de303dcc45a/featurelist-2.png" /> Based on the user flow, I started listing out every detail of each feature. The list included the dynamics within the app regarding what data should be collected from the users, and what contents should be delivered to the users. To better follow up with each version update, I have separated each item into “As-is” (current version) and “To-be” (next version). Sketches Low-fi: Check-in <img width="1642" height="699" width_o="1642" height_o="699" data-src="https://freight.cargo.site/t/original/i/38eefcbc879b51b981edc23b2540eb39313ec5a89a4cc73db092a095bb8abe4c/Insa-45.png" data-mid="128274798" border="0" src="https://freight.cargo.site/w/1000/i/38eefcbc879b51b981edc23b2540eb39313ec5a89a4cc73db092a095bb8abe4c/Insa-45.png" /> As the Check-In feature provides a degree of happiness from which the users will choose and share, option A was taken because it provided a clear affordance that users can slide or swipe to choose the right emotion they are feeling.&nbsp; Low-fi: Daily share<img width="1642" height="699" width_o="1642" height_o="699" data-src="https://freight.cargo.site/t/original/i/7a96b68141e76f6fb481f522244327b5bdb718ade83810c999d6f1f4412c92c0/Insa-46.png" data-mid="128275331" border="0" src="https://freight.cargo.site/w/1000/i/7a96b68141e76f6fb481f522244327b5bdb718ade83810c999d6f1f4412c92c0/Insa-46.png" /> As I did not want to burden the users to memorize the topic question while they are recording, it was important to have the topic question be clearly shown on the record screen. Also, so that the users can be aware of the remaining time of their video, I have added a progress indicator that visually show the users how much longer they can record. The original decision was option A but due to factors like screen real-estate, simpler interaction, and clearer indication of time, option A developed into option B. Design systems Bring a more cohesive aesthetic and behaviors throughout the whole in-app ecosystem. These patterns and styles were not only a rule for designers but also for developers as a reference document. <img width="1520" height="1640" width_o="1520" height_o="1640" data-src="https://freight.cargo.site/t/original/i/744473012d1cce5c65e33e563551a95b1842638531c6913b6d7b782899079366/colours.png" data-mid="137404702" border="0" src="https://freight.cargo.site/w/1000/i/744473012d1cce5c65e33e563551a95b1842638531c6913b6d7b782899079366/colours.png" /> <img width="1525" height="2554" width_o="1525" height_o="2554" data-src="https://freight.cargo.site/t/original/i/139b7b34d8615adb9e3333a0daeb90e07463cd83429c33876b9f755b483ffd92/typography.png" data-mid="137404703" border="0" src="https://freight.cargo.site/w/1000/i/139b7b34d8615adb9e3333a0daeb90e07463cd83429c33876b9f755b483ffd92/typography.png" /> <img width="1131" height="2090" width_o="1131" height_o="2090" data-src="https://freight.cargo.site/t/original/i/f0fda785dd88b52a9f6bc15d0760f05ea3c723a3762b37eacc2710456ce46551/Without-auto-layout.png" data-mid="137404700" border="0" src="https://freight.cargo.site/w/1000/i/f0fda785dd88b52a9f6bc15d0760f05ea3c723a3762b37eacc2710456ce46551/Without-auto-layout.png" /> <img width="478" height="1076" width_o="478" height_o="1076" data-src="https://freight.cargo.site/t/original/i/eeca15ab32079e95f535b04097f4c27aa95cf300efd3b6d7ed78730a833d9872/input.png" data-mid="137404701" border="0" src="https://freight.cargo.site/w/478/i/eeca15ab32079e95f535b04097f4c27aa95cf300efd3b6d7ed78730a833d9872/input.png" /> <img width="1482" height="1776" width_o="1482" height_o="1776" data-src="https://freight.cargo.site/t/original/i/01db560965d7b23d2235895c597b2b3fe1929b10f681eb79256c9120cd1c3df9/spacing-samples.png" data-mid="137404947" border="0" src="https://freight.cargo.site/w/1000/i/01db560965d7b23d2235895c597b2b3fe1929b10f681eb79256c9120cd1c3df9/spacing-samples.png" /> Understanding UI Framework Understanding the technical implementation allowed me to keep the balance between making customized elements and basing the design on presets for a faster, more agile implementation. <img width="2049" height="1218" width_o="2049" height_o="1218" data-src="https://freight.cargo.site/t/original/i/424142d32d6fe7774640deda66c2bf260ae975adce81434508a96f8409056e96/FrontEnd-Native-base.png" data-mid="128371690" border="0" src="https://freight.cargo.site/w/1000/i/424142d32d6fe7774640deda66c2bf260ae975adce81434508a96f8409056e96/FrontEnd-Native-base.png" /> [image: screenshots of NativeBase.io documentation] <img width="2286" height="1218" width_o="2286" height_o="1218" data-src="https://freight.cargo.site/t/original/i/3aa0414b17ad38ec6bd5528238c73b2c8c109d8c57b5a4d6bfc6d8eadc979985/FrontEnd-modal.png" data-mid="128371689" border="0" src="https://freight.cargo.site/w/1000/i/3aa0414b17ad38ec6bd5528238c73b2c8c109d8c57b5a4d6bfc6d8eadc979985/FrontEnd-modal.png" /> [image: Modal + pop up design of Insa] High-fi Prototypes &amp; Mockups Overall <img width="3247" height="1631" width_o="3247" height_o="1631" data-src="https://freight.cargo.site/t/original/i/3e79825976f266c951d35f707cb9ed5b57d937a84d2f4f71079d8f4efcc4b2a6/Frame-567.png" data-mid="137410366" border="0" src="https://freight.cargo.site/w/1000/i/3e79825976f266c951d35f707cb9ed5b57d937a84d2f4f71079d8f4efcc4b2a6/Frame-567.png" /> <img width="3269" height="1693" width_o="3269" height_o="1693" data-src="https://freight.cargo.site/t/original/i/09510ba18216e4064d5f7b9418c75051bda31fd9a51eb6b40ddbb71940e7d101/Frame-569.png" data-mid="137410364" border="0" src="https://freight.cargo.site/w/1000/i/09510ba18216e4064d5f7b9418c75051bda31fd9a51eb6b40ddbb71940e7d101/Frame-569.png" /> <img width="1432" height="656" width_o="1432" height_o="656" data-src="https://freight.cargo.site/t/original/i/d4f8f57563f9360e71d79d37dcc2e5aaf0c414077964e63db5497584fbbbe67c/Frame-568.png" data-mid="137410363" border="0" src="https://freight.cargo.site/w/1000/i/d4f8f57563f9360e71d79d37dcc2e5aaf0c414077964e63db5497584fbbbe67c/Frame-568.png" /> <img width="3492" height="773" width_o="3492" height_o="773" data-src="https://freight.cargo.site/t/original/i/edaf69af0ecd5d68d810771b969274035e632b6056cc5c9b9e8967e0ce097d58/Frame-570.png" data-mid="137410365" border="0" src="https://freight.cargo.site/w/1000/i/edaf69af0ecd5d68d810771b969274035e632b6056cc5c9b9e8967e0ce097d58/Frame-570.png" /> Feature Highlight 1: Check-in <img width="2109" height="1056" width_o="2109" height_o="1056" data-src="https://freight.cargo.site/t/original/i/513f23a342a7c106681f04245d423beb536e8dbf1f263496c7e29ba8cd5c1a6f/highfi-Check-In2.png" data-mid="131972592" border="0" src="https://freight.cargo.site/w/1000/i/513f23a342a7c106681f04245d423beb536e8dbf1f263496c7e29ba8cd5c1a6f/highfi-Check-In2.png" /> Feature Highlight 2: Daily share <img width="2109" height="1056" width_o="2109" height_o="1056" data-src="https://freight.cargo.site/t/original/i/ef530b92e8522a3a7ecdac366aa79081b51d0f02d99fd8f3fe764ce97541f752/highfi-takeVid2.png" data-mid="131972593" border="0" src="https://freight.cargo.site/w/1000/i/ef530b92e8522a3a7ecdac366aa79081b51d0f02d99fd8f3fe764ce97541f752/highfi-takeVid2.png" /> Iterative Process In taking a short video of oneself on a specific topic, the users need to know what they will talk about (topic), how long the video can be (duration), and how much time they have left (time). Through focus group user testing, I realized that improvements were needed. Previous version <img width="1556" height="1063" width_o="1556" height_o="1063" data-src="https://freight.cargo.site/t/original/i/3c497daa908b4ac8c57cf6479d414495f6cf79dbe082ace837847355e283498d/iteration1.png" data-mid="128608226" border="0" src="https://freight.cargo.site/w/1000/i/3c497daa908b4ac8c57cf6479d414495f6cf79dbe082ace837847355e283498d/iteration1.png" /> Problems found in the previous version The design of the record button lacked the visual signifier as a ‘video’ record button, and the users were not familiar with the ‘tap and hold’ method of interaction.The previous ‘tap and hold’ interaction of the record button created a user-experience issue of the user's thumb covering the time tracker circle. The topic section was taking too much of the screen real-estate and the users were feeling cramped into a small frame. Improved version <img width="1551" height="1059" width_o="1551" height_o="1059" data-src="https://freight.cargo.site/t/original/i/c1dbbaab4fa55f7f52e8478c097599ba5f92ff18c83f1b75622f75433db50f54/iteration2.png" data-mid="128608227" border="0" src="https://freight.cargo.site/w/1000/i/c1dbbaab4fa55f7f52e8478c097599ba5f92ff18c83f1b75622f75433db50f54/iteration2.png" /> Improvements Made the record screen full-screen and added a counter.Changed the color of the record button and its interaction to ‘toggle.’ On the‘ record,’ button changes shape into a rounded square. Changed the display style of the topics into captions with a semi-opaque text background. Final Design&nbsp; Bulletin &gt;&gt; (Check-in / Daily Share) &gt;&gt; Inbox (home) <img width="1881" height="1057" width_o="1881" height_o="1057" data-src="https://freight.cargo.site/t/original/i/4a834dfa537b9a005770f7d71b0af0b29af5e5771857fc09ec7996055da687b6/Insa-highfi3.png" data-mid="131974971" border="0" src="https://freight.cargo.site/w/1000/i/4a834dfa537b9a005770f7d71b0af0b29af5e5771857fc09ec7996055da687b6/Insa-highfi3.png" /> Overall <img width="1625" height="2903" width_o="1625" height_o="2903" data-src="https://freight.cargo.site/t/original/i/8c622613a3cb7e940ad08c969ffaa22c9ab3c264bfb200f043c209e42f2f65d7/Frame-571.png" data-mid="137412112" border="0" src="https://freight.cargo.site/w/1000/i/8c622613a3cb7e940ad08c969ffaa22c9ab3c264bfb200f043c209e42f2f65d7/Frame-571.png" /> Outro Checkpoints &nbsp; User-centered design Was the user’s viewpoint included from the beginning of the design process, and did the outcome address / fulfill the user’s needs? Intuitive designDoes the design speak the users' language? Is each screen give enough affordances and a familiar signifier to easily follow the flow? Inclusive designIs the product designed to be used by people with visual impairment (color blindness), and those without tech-savviness? https://daeyoungkim.info/Stuyvesant-Cove-Park-info-guide Sun, 30 May 2021 06:58:27 +0000 daeyoungkim.info https://daeyoungkim.info/Stuyvesant-Cove-Park-info-guide <img width="2401" height="1800" width_o="2401" height_o="1800" data-src="https://freight.cargo.site/t/original/i/8d204439ee044afd738a11f627962c94bb1e38951c23ae4abffce3511362f9ae/Frame-74.png" data-mid="112656741" border="0" src="https://freight.cargo.site/w/1000/i/8d204439ee044afd738a11f627962c94bb1e38951c23ae4abffce3511362f9ae/Frame-74.png" /> Stuyvesant Cove Park Info Guide Project time: 2021Organization: Stuyvesant Cove Park X Parsons School of DesignRole: Product Designer UX Design | Product Design | Information Architecture Overview Context NYC’s Stuyvesant Cove park is engineered as a native food forest where visitors can consume the plants in the park. <img width="1461" height="1095" width_o="1461" height_o="1095" data-src="https://freight.cargo.site/t/original/i/5247dbb1d15e47dcc7cec381ccb85e7cfe4448ffb9b72863db49ecc68ab35f0f/homepage-2016-1-3.png" data-mid="110160347" border="0" src="https://freight.cargo.site/w/1000/i/5247dbb1d15e47dcc7cec381ccb85e7cfe4448ffb9b72863db49ecc68ab35f0f/homepage-2016-1-3.png" /> Key Responsibilities As an individual contributor in a team of 3 designers, I have... Identified problem &amp; opportunity space.Researched users via interviews, focus group discussions, and onsite observations.Designed information architecture &amp; created prototypes.Conduct user tests &amp; interviews.Presented iterations and justified design decisions to the park managerLead &amp; managed the design team’s internal &amp; external communication with the client, interviewees, and user testers.Created and delivered technical instructions for maintenance of the product. Project Introduction Stuyvesant Cove Park Info Guide is a tool to rebuild the connection between the park and its visitors. The guide serves two main functions which are to: Introduce the park’s forageable natural resourcesHelp visitors navigate in the park Through this crowd-sourced &amp; accessible educational tool, park visitors learn more about their community park and its forageable natural resource. <img width="1760" height="4380" width_o="1760" height_o="4380" data-src="https://freight.cargo.site/t/original/i/3fe121ebe4e6077d69a83f6b40fb175e05a8c42972879e50499412822accddaf/Frame-34.png" data-mid="110159643" border="0" src="https://freight.cargo.site/w/1000/i/3fe121ebe4e6077d69a83f6b40fb175e05a8c42972879e50499412822accddaf/Frame-34.png" /> <img width="1761" height="4381" width_o="1761" height_o="4381" data-src="https://freight.cargo.site/t/original/i/be13848d0adaf70d2484c1325ee24a87a8f5eee59319845231647b91af32156a/Frame-35.png" data-mid="110159644" border="0" src="https://freight.cargo.site/w/1000/i/be13848d0adaf70d2484c1325ee24a87a8f5eee59319845231647b91af32156a/Frame-35.png" /> <img width="1761" height="4381" width_o="1761" height_o="4381" data-src="https://freight.cargo.site/t/original/i/8b838cbda3010618edda026fec94958c886268134ed5cf3ca5aca598f76b432e/Frame-36.png" data-mid="110159642" border="0" src="https://freight.cargo.site/w/1000/i/8b838cbda3010618edda026fec94958c886268134ed5cf3ca5aca598f76b432e/Frame-36.png" /> <img width="1761" height="4381" width_o="1761" height_o="4381" data-src="https://freight.cargo.site/t/original/i/fdc89b0b9cff5ea6c478d776418f1ac7853da1b22266b3a562ffcace9b8cf6ad/Frame-37.png" data-mid="110159641" border="0" src="https://freight.cargo.site/w/1000/i/fdc89b0b9cff5ea6c478d776418f1ac7853da1b22266b3a562ffcace9b8cf6ad/Frame-37.png" /> <img width="1761" height="4381" width_o="1761" height_o="4381" data-src="https://freight.cargo.site/t/original/i/1203065f1cf8dc1f6a82e8bf85d53cfd02998bccda0f6c0771ad8018b66b75b7/Frame-38.png" data-mid="110159645" border="0" src="https://freight.cargo.site/w/1000/i/1203065f1cf8dc1f6a82e8bf85d53cfd02998bccda0f6c0771ad8018b66b75b7/Frame-38.png" /> Opportunity Space Those who grow up or live in the city do not get to connect with the natural world. I interviewed the park’s associates, volunteers, neighbors, and regular visitors to better understand and map out the park’s problem space. From the interviews, I found out many problems of the parks resulted from visitors not fully understanding the value of the park. <img width="9773" height="3008" width_o="9773" height_o="3008" data-src="https://freight.cargo.site/t/original/i/b4c666308e56caa63f0c092f26d05bbf4998748ec7d403f44a7aaba3443be552/Frame-41.png" data-mid="111060670" border="0" src="https://freight.cargo.site/w/1000/i/b4c666308e56caa63f0c092f26d05bbf4998748ec7d403f44a7aaba3443be552/Frame-41.png" /> Challenge Client Business Goals Stop vandalism in the park. Attract more visitors.Promote the park as “Food forest in the neighborhood.” Solution A tool to augment the accessibility of the park’s public facilities.A tool to develop a foraging culture for various users of the park.A consolidated web document that can be accessed anywhere in the park. User Insights User Archetypes After research on the site, we identified the user demographics by the professions and their social roles.To understand each user group better, we mapped out the behavioral &amp; attitudinal landscape of each archetype based on specific parameters like the familiarity of the park, personality, and tech-savviness. <img width="5676" height="5168" width_o="5676" height_o="5168" data-src="https://freight.cargo.site/t/original/i/7aab9e1880116abc8cd8abbc91fc035d426022ca988725f4e5f402a72c04e1a6/Frame-40.png" data-mid="110509203" border="0" src="https://freight.cargo.site/w/1000/i/7aab9e1880116abc8cd8abbc91fc035d426022ca988725f4e5f402a72c04e1a6/Frame-40.png" /> <img width="11732" height="9496" width_o="11732" height_o="9496" data-src="https://freight.cargo.site/t/original/i/bc3a58a13c3172b127c1de6ac84595272294a3128e88f4d8a1bda7cb30614bcc/Frame-42.png" data-mid="112144473" border="0" src="https://freight.cargo.site/w/1000/i/bc3a58a13c3172b127c1de6ac84595272294a3128e88f4d8a1bda7cb30614bcc/Frame-42.png" /> Personas <img width="3293" height="1923" width_o="3293" height_o="1923" data-src="https://freight.cargo.site/t/original/i/5ce0a44887260c13729adccce114855f73866a1eb1192c96056dfef2e2bef754/Frame-15.png" data-mid="110626983" border="0" src="https://freight.cargo.site/w/1000/i/5ce0a44887260c13729adccce114855f73866a1eb1192c96056dfef2e2bef754/Frame-15.png" /> <img width="3291" height="1923" width_o="3291" height_o="1923" data-src="https://freight.cargo.site/t/original/i/f45b7fe8d9a0c3564444e87580847aeffbf1d4951bbd88e9dd3ad8ff01310dc8/Frame-18.png" data-mid="110626986" border="0" src="https://freight.cargo.site/w/1000/i/f45b7fe8d9a0c3564444e87580847aeffbf1d4951bbd88e9dd3ad8ff01310dc8/Frame-18.png" /> <img width="3291" height="1923" width_o="3291" height_o="1923" data-src="https://freight.cargo.site/t/original/i/e99078acdd1bbb7acdcda7c5d4285a16003bd552e64cb345da5c457887ff3435/Frame-7.png" data-mid="110626987" border="0" src="https://freight.cargo.site/w/1000/i/e99078acdd1bbb7acdcda7c5d4285a16003bd552e64cb345da5c457887ff3435/Frame-7.png" /> Explorations Understanding the users gave a more clear view of the opportunity space. Stuyvesant cove park is a valuable resource for public education for various communities in the area. Here, two “How can we...” questions arose on how the project can best augment the park’s visitor’s experience. 1.&nbsp; How can we inform inexperienced and experienced foragers of the plants that can be foraged in the park? We sketched ways to reconnect the severed connection between people and nature by helping people notice the value of nature. <img width="5677" height="5336" width_o="5677" height_o="5336" data-src="https://freight.cargo.site/t/original/i/24f182bb1a4544490e7cdc515e5870735909af86ffcfa77c5f0bdc9c87767b58/Frame-58.png" data-mid="110817771" border="0" src="https://freight.cargo.site/w/1000/i/24f182bb1a4544490e7cdc515e5870735909af86ffcfa77c5f0bdc9c87767b58/Frame-58.png" /> 2. How can we inform visitors of what facilities of the park are open and their location? We also thought of how we can help visitors fully engage with the park.What is available in the park Landmark, key significance of their destinationprohibited area due to ongoing construction <img width="5677" height="5336" width_o="5677" height_o="5336" data-src="https://freight.cargo.site/t/original/i/fbe541f4012c92df7d542b58254a1a242606a024b9af5586c668c73750bb8b14/Frame-57.png" data-mid="110817223" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/fbe541f4012c92df7d542b58254a1a242606a024b9af5586c668c73750bb8b14/Frame-57.png" /> Design Process Focus 1: Easily understandable forager’s information We started by mapping out the information architecture of the edible plants. the significance of each plant that the plants can be eatenhow the plants can be usedhow the audience can participate in foraging <img width="2168" height="789" width_o="2168" height_o="789" data-src="https://freight.cargo.site/t/original/i/4c1bc4156ceb2c57fc5d7f84e73000987058a8a10fb0800d32c0625fdb529fc3/info-archi.png" data-mid="111121533" border="0" src="https://freight.cargo.site/w/1000/i/4c1bc4156ceb2c57fc5d7f84e73000987058a8a10fb0800d32c0625fdb529fc3/info-archi.png" /> Key Wireframes: Forager’s information <img width="4732" height="3816" width_o="4732" height_o="3816" data-src="https://freight.cargo.site/t/original/i/e4b2c0c0a7de415e03f868ce5b78616879605036d2eb90794ecd44a480bf0914/plantinfo1-1.png" data-mid="111456402" border="0" data-scale="75" src="https://freight.cargo.site/w/1000/i/e4b2c0c0a7de415e03f868ce5b78616879605036d2eb90794ecd44a480bf0914/plantinfo1-1.png" /> <img width="4732" height="3816" width_o="4732" height_o="3816" data-src="https://freight.cargo.site/t/original/i/21845db5215ae3c51672dee9363f87becbab3a49ab570589989ea37fa629c302/plantinfo1-2.png" data-mid="111456404" border="0" data-scale="75" src="https://freight.cargo.site/w/1000/i/21845db5215ae3c51672dee9363f87becbab3a49ab570589989ea37fa629c302/plantinfo1-2.png" /> <img width="4732" height="3816" width_o="4732" height_o="3816" data-src="https://freight.cargo.site/t/original/i/9f129732022601ea110de45a514984abfb0f042f4d2304f2c0b52af00f03fb4e/plantinfo1-3.png" data-mid="111456403" border="0" data-scale="75" src="https://freight.cargo.site/w/1000/i/9f129732022601ea110de45a514984abfb0f042f4d2304f2c0b52af00f03fb4e/plantinfo1-3.png" /> Focus 2: Available facilities for visitors Key Wireframes <img width="4732" height="3816" width_o="4732" height_o="3816" data-src="https://freight.cargo.site/t/original/i/111bbe0de246acd73369838cb44c99a9834ccc6db59e88b8817707cfaba7b2c7/Frame-54.png" data-mid="111057546" border="0" data-scale="75" src="https://freight.cargo.site/w/1000/i/111bbe0de246acd73369838cb44c99a9834ccc6db59e88b8817707cfaba7b2c7/Frame-54.png" /> <img width="4732" height="3816" width_o="4732" height_o="3816" data-src="https://freight.cargo.site/t/original/i/8b3acfe016db239debedc4c19b0b3f46a9775571c8cbc43a5ed9a45d2b448d94/Frame-59.png" data-mid="111057547" border="0" data-scale="75" src="https://freight.cargo.site/w/1000/i/8b3acfe016db239debedc4c19b0b3f46a9775571c8cbc43a5ed9a45d2b448d94/Frame-59.png" /> <img width="4733" height="3816" width_o="4733" height_o="3816" data-src="https://freight.cargo.site/t/original/i/7626b09c591e98edac98a0704c28bab22969f56655344696f22f596f42007793/Frame-60.png" data-mid="111058250" border="0" data-scale="75" src="https://freight.cargo.site/w/1000/i/7626b09c591e98edac98a0704c28bab22969f56655344696f22f596f42007793/Frame-60.png" /> +.Using existing platforms instead of creating a custom app. &nbsp; <img width="178px;" height="178px;" src="https://lh6.googleusercontent.com/mGmanxQvO7nwkyAod8jHQwOjrurbFMYEBIY2OLNsqGig72ragFDvuNx1WqhycNr2hXhbA3Ztt3NhtxqaDdhZiNA3zjwuBBHxun9hlsj1E8n2_ezGEprbuFb9LTmH2zA-PivqMTSC6mA" data-scale="38" style="width: 178px; height: 178px;"><img width="191px;" height="191px;" src="https://lh5.googleusercontent.com/YeXCTd72c3lGxfRR3ZvAp-jv2WzsQRtvQ5foMdVcvqR8xHzlKWr5etk55CiBqyIsao8Gy8FG1Hr3R2ENn7yyDWUKkmm7nH2j65A9B8tkIFzNO91fEfk935N9dYF0xmygruyGE4k3DpY" data-scale="38" style="width: 191px; height: 191px;">(Notion &amp; Google-My map) We wanted to make the info guide easily editable, versatile, and immediately implementable so that the park management and volunteers can easily contribute to the database and map of the amenities and plants. <img width="11560" height="3408" width_o="11560" height_o="3408" data-src="https://freight.cargo.site/t/original/i/19e39b0ea88c57410d4a8747495c529f61c2733fa7d0d237d6ba853d736bf952/Frame-55.png" data-mid="111678289" border="0" src="https://freight.cargo.site/w/1000/i/19e39b0ea88c57410d4a8747495c529f61c2733fa7d0d237d6ba853d736bf952/Frame-55.png" /> User testing Navigation Test We wanted to understand the user’s mental model and evaluate if users can intuitively navigate through pages and functions to find what they need. Method <img width="5805" height="1314" width_o="5805" height_o="1314" data-src="https://freight.cargo.site/t/original/i/d69ff3ef987e99458b71b7095498f2b265648f0b11c1b919c74b37a28d7dc8e1/Frame-64.png" data-mid="111954287" border="0" src="https://freight.cargo.site/w/1000/i/d69ff3ef987e99458b71b7095498f2b265648f0b11c1b919c74b37a28d7dc8e1/Frame-64.png" /> Task Use the map legend to filter “Park Facilities.”Identify the location of the portable toilet on the map.Explain the location of the surrounding facilities. Outcome <img width="5805" height="2049" width_o="5805" height_o="2049" data-src="https://freight.cargo.site/t/original/i/3a6b7e1c396d7b2ef4a54e43fd4817c5894f10e4cebb0ee3449e07d650558911/Frame-66.png" data-mid="111954289" border="0" src="https://freight.cargo.site/w/1000/i/3a6b7e1c396d7b2ef4a54e43fd4817c5894f10e4cebb0ee3449e07d650558911/Frame-66.png" /> 5 Second Impression Test We wanted to make sure the visual language of the design, such as color, icon, pictures, is legible by the users and correctly delivers information. Method <img width="5805" height="1315" width_o="5805" height_o="1315" data-src="https://freight.cargo.site/t/original/i/c6c35388f6753e40851026f20e71252ff9e15d5c5709235edcad34d17d830291/Frame-65.png" data-mid="111954288" border="0" src="https://freight.cargo.site/w/1000/i/c6c35388f6753e40851026f20e71252ff9e15d5c5709235edcad34d17d830291/Frame-65.png" /> Task Identify Mulberry after seeing a picture. Find out if it is safe to eat. Find out if it is easy to forage.Explain how to forage Mulberries and their use.Discuss a plant dangerous to forage. Outcome <img width="5805" height="2049" width_o="5805" height_o="2049" data-src="https://freight.cargo.site/t/original/i/1c6a6448b4362d398163343e2d372cfa70a5cef9829c7adac049e3a583cb6cd7/Frame-67.png" data-mid="111954290" border="0" src="https://freight.cargo.site/w/1000/i/1c6a6448b4362d398163343e2d372cfa70a5cef9829c7adac049e3a583cb6cd7/Frame-67.png" /> Iterative Process Visual Communication With insights from the user tests, we discovered that the limited design system of the platform we use is not inclusive. We then created a way to bypass the limitation and provide a more comprehensive method of delivering information. <img width="8755" height="2863" width_o="8755" height_o="2863" data-src="https://freight.cargo.site/t/original/i/dacdb52eb025e2005eb7ecc9d154c347460e2db43b1349ee9e63e4c8bbb26137/iteration-1.png" data-mid="111909717" border="0" src="https://freight.cargo.site/w/1000/i/dacdb52eb025e2005eb7ecc9d154c347460e2db43b1349ee9e63e4c8bbb26137/iteration-1.png" /> Final design Landing page &amp; directory <img width="2934" height="1810" width_o="2934" height_o="1810" data-src="https://freight.cargo.site/t/original/i/bcacbe29cc04ba6db4632a2b61b61f878db49d68c4d8a401a09654ffbf99d0d8/Frame-70.png" data-mid="112580384" border="0" src="https://freight.cargo.site/w/1000/i/bcacbe29cc04ba6db4632a2b61b61f878db49d68c4d8a401a09654ffbf99d0d8/Frame-70.png" /> Wide range of information about plants in the park <img width="2952" height="1602" width_o="2952" height_o="1602" data-src="https://freight.cargo.site/t/original/i/2f72a12d7a59de8ba00aa34418536135491f9fffc786f0adb3253cb4a6395fec/Frame-69.png" data-mid="112580432" border="0" src="https://freight.cargo.site/w/1000/i/2f72a12d7a59de8ba00aa34418536135491f9fffc786f0adb3253cb4a6395fec/Frame-69.png" /> Outro Checkpoints UsabilityDoes the design lead to the user’s intuitive use? Inclusive designCan the product be used by people with disability and those without tech-savviness? FulfillingCan the product fulfill both the client’s and user’s needs? https://daeyoungkim.info/Believer Thu, 27 May 2021 16:47:37 +0000 daeyoungkim.info https://daeyoungkim.info/Believer <img width="1200" height="900" width_o="1200" height_o="900" data-src="https://freight.cargo.site/t/original/i/945a02150cd6e068b487e7ec937f146a5c9f3d8d0eb319fa0d1b9d41abf06d5e/Frame-202.png" data-mid="116040143" border="0" src="https://freight.cargo.site/w/1000/i/945a02150cd6e068b487e7ec937f146a5c9f3d8d0eb319fa0d1b9d41abf06d5e/Frame-202.png" /> Believer Project time: 2021Organization: Parsons School of Design (Master’s Program Thesis work)Role: Director, Designer, Animator Advisors: Chris Romero, Ethan Silverman, Aya Kárpinska, Louisa Campbell Voice over: Elizabeth Gore Storytelling | Animation documentary | Media Literacy Education What truth do you believe in? Believer is a web-based art experience raising awareness of the need for media literacy and self-criticality. By presenting how falsehood affects us, the work portrays a satirical caricature of contemporary society. How are we sure what we know is true? Or do we just believe and forget about it? Every day, we intake a vast amount of information flowing in from various digital media such as social media, messages with friends, and news broadcasts. With just a few taps and scrolls, anyone can have access to vast amounts of information.We also often misunderstand the nature of falsehood within the media as easily recognizable or hard to encounter and unconsciously refuse to see ourselves as potential victims of it. In the era of post-truth where biases and falsehoods replace facts and spread into every corner of our society, Believer questions our ways of receiving information by satirically depicting the epitome of a person from the post-truth society. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/53f267bb73203961d3b22daadcb315dce761fd221d505e4e8e180668f24d292e/Dae-Young_Kim_PROJECT_1.png" data-mid="109698423" border="0" src="https://freight.cargo.site/w/1000/i/53f267bb73203961d3b22daadcb315dce761fd221d505e4e8e180668f24d292e/Dae-Young_Kim_PROJECT_1.png" /> <img width="5861" height="1568" width_o="5861" height_o="1568" data-src="https://freight.cargo.site/t/original/i/9d5625d1f7d22c1e6821c3bab4eebb922a38d9787ddfae07bb76c5c3ea242d72/Group-6.png" data-mid="109752392" border="0" src="https://freight.cargo.site/w/1000/i/9d5625d1f7d22c1e6821c3bab4eebb922a38d9787ddfae07bb76c5c3ea242d72/Group-6.png" /> <img width="682" height="510" width_o="682" height_o="510" data-src="https://freight.cargo.site/t/original/i/b3491b244458c8cfd5861eb2586ec78927f558442c877eaaca1baaa420520dd7/Untitled-dd-01-2.png" data-mid="109745042" border="0" src="https://freight.cargo.site/w/682/i/b3491b244458c8cfd5861eb2586ec78927f558442c877eaaca1baaa420520dd7/Untitled-dd-01-2.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f64a185fb978fe96b23243cf410033da242177879d7104a880befcb77c917a73/1.png" data-mid="109743547" border="0" data-scale="75" src="https://freight.cargo.site/w/1000/i/f64a185fb978fe96b23243cf410033da242177879d7104a880befcb77c917a73/1.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/53f267bb73203961d3b22daadcb315dce761fd221d505e4e8e180668f24d292e/Dae-Young_Kim_PROJECT_1.png" data-mid="109698423" border="0" data-scale="75" src="https://freight.cargo.site/w/1000/i/53f267bb73203961d3b22daadcb315dce761fd221d505e4e8e180668f24d292e/Dae-Young_Kim_PROJECT_1.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6fe60eaab2b0e192d0b75ccbed5f46c202bd8c23fb54afaa781769124865c1bb/2.png" data-mid="109743553" border="0" data-scale="75" src="https://freight.cargo.site/w/1000/i/6fe60eaab2b0e192d0b75ccbed5f46c202bd8c23fb54afaa781769124865c1bb/2.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1a2dfbfc2d8cd8a08b488941e0d6b81f96f8df65a780993a6cdcfb22e1b69dc1/3.png" data-mid="109743554" border="0" data-scale="75" src="https://freight.cargo.site/w/1000/i/1a2dfbfc2d8cd8a08b488941e0d6b81f96f8df65a780993a6cdcfb22e1b69dc1/3.png" /> Through a small set of interactions like questions and writing activities, the project actively engages with the audience to have them think about the truth they believe. The work initiates a conversation about media literacy, giving the audience a chance to stand before themselves and evaluate their self-criticality. Through this experience, the audience faces the unpleasant but necessary mental experience for those living in the contemporary society of post-truth and ultimately become one step clofEvery daya amountmessageoser to being more aware and familiar with the idea of self skepticism and media literacy than they were before. <img width="1152" height="700" width_o="1152" height_o="700" data-src="https://freight.cargo.site/t/original/i/7065f79fc7ac03a619eaaded4c9dc09c7827c828c68ead60c5db60eaf50d2577/MacBook---2.png" data-mid="109743390" border="0" src="https://freight.cargo.site/w/1000/i/7065f79fc7ac03a619eaaded4c9dc09c7827c828c68ead60c5db60eaf50d2577/MacBook---2.png" /> Experience Go to original project website through here.︎︎︎ Publication pdf︎︎︎